DOOH Campaign Uses AI Computer Vision To Boost Warsaw Road Safety December 17, 2019 by Dave Haynes I like how the Polish digital OOH media company Screen Network is thinking and acting quite differently in how it is using computer vision for media campaigns – with the latest example an ad that tells drivers on a busy Warsaw roadway that their lights are off. Polish Police worked with Screen Network on “Your …
New Tech Out Of Portugal Bridges Physical Coffee Table Books With Screens December 17, 2019 by Dave Haynes There has been lots of talk through the years about how digital signage could be effectively bridged with smartphones, but I’ve seen very little exploration about bridging screens with printed material. A Portuguese start-up is marketing a smart catalogue that pairs a printed book with screens, changing on-screen material as a user flips pages in …
NYC Office Tower Uses Poems, Prose For Unique LED Ticker In Lobby December 17, 2019 by Dave Haynes I was staying down by the World Trade Center in New York last week, and in my efforts to find a specific subway station, I kinda stumbled across 7 World Trade Center – an office tower destroyed and then rebuilt after 9/11. The building’s glass lobby has a giant LED installation by artist Jenny Holzer, which …
LED Canopy Ceiling With Generative Content Designed To Attract Premium NYC Tenants December 17, 2019 by Dave Haynes This is the LED ceiling of 250 West 57th Street, up near the south end of Central Park in New York. The 80 foot long by 8 foot wide art installation has been running for the last couple of years, but I just heard about it last week, and found time Friday morning to walk …
Twin Giant LED Rings Are Centerpieces Of Chase Flagship On NYC’s Madison Avenue December 17, 2019 by Dave Haynes I was in NYC for a couple of days late last week, and on Friday had a big walk around to check out some installations I’d previously only seen in text and photos. A big target visit was the new Chase flagship branch at 390 Madison Avenue, which has a custom LED system designed and integrated …
Has The NYC Nike House Of Innovation Done A Tech Reset After Only A Year? December 17, 2019 by Dave Haynes Back in January, when I was in NYC for the NRF retail tech show, I went with a friend to the Nike House Of Innovation store on Fifth Avenue. It was very whiz-bangy in terms of lots of screens, off the wall content and a giant sonic tower thingie … which did, ummm, something. I …
Samsung’s microLED The Wall Finds Way Into NYC Boardroom December 16, 2019 by Dave Haynes Samsung’s The Wall has been showing up at trade shows for a couple of years now, and while there’s been talk of high net worth individuals and business customers buying and installing the big microLED video walls, I’d not seen one in the wild. Until last week. Samsung did a tech media tour last week …
Canada’s Cineplex Acquired By UK-based Cineworld December 16, 2019 by Dave Haynes The Canadian entertainment giant Cineplex, which has a very active digital signage and digital OOH business unit, has a tentative deal to be acquired by UK-based Cineworld Group. With more than 11,200 screens around the globe (including a bunch of them as Regal Cinemas in the US), the proposed transaction would create one of the …
ISE Outlines Professional Development Program For Amsterdam 2020 December 11, 2019 by Dave Haynes Integrated Systems Europe is now, gulp, just two months out, and the giant AV trade show has outlined its education program for its swan song in Amsterdam. ISE says its professional development program will feature more than 200 experts from a variety of disciplines and subject areas across five days of keynotes, conferences, masterclasses, workshops …
Psycho Bunny Makes Screens Centerpieces Of Its Bricks And Mortar Stores December 11, 2019 by Dave Haynes It is hard to not be drawn, oddly, to a retailer that comes up with the moniker Psycho Bunny. The sports apparel brand has a handful of bricks and mortar stores in high profile locations, and has made large digital signage displays a key element in the shops. Working with AEdifica, an architecture and design …
