Digital Signage Startup Brings On Actor Mark Wahlberg As Strategic Advisor March 2, 2020 by Dave Haynes A San Francisco digital signage company has turned to the power of celebrity to help market and guide its solutions – with actor Mark Wahlberg coming on as a strategic advisor. Wahlberg had already been an early investor and customer of Raydiant’s restaurant-centric solution, deploying it in the family-owned Wahlburgers fast casual burger chain. This …
72 Sync’d Screens Flow Up And Down On Video Wall At Merck’s Innovation Center March 2, 2020 by Dave Haynes I was banging out a post, singing the praises of a recent video wall job done for a copper company at a trade show, until I noticed a pilot comment on Linkedin that noted what was done was pretty much a clone of a fixed installation in Germany. Moving parts can present problems for any …
Auto Dealer Software Giant Acquires Interactive Service Counter Firm GoMoto March 2, 2020 by Dave Haynes One of the challenges any technology company faces in penetrating a vertical market is crossing the divide from selling something that would be nice to have, to offering something that is seen as essential. In car dealerships, things like big video walls and interactive car configurators are likely still in the nice to have category, …
McDonald’s Confirms Sales Lifts From AI-Driven Suggestive Selling In Drive-Thru Lanes March 2, 2020 by Dave Haynes There is, unsurprisingly, precious little detail, but McDonald’s is starting to generally talk up and validate its $300M acquisition a year ago of the Israeli AI startup Dynamic Yield, which is enabling the QSR giant to optimize suggestive selling in its drive-thru lanes and elsewhere. On its Q4 2019 earnings call, President and CEO Chris …
Daktronics Invests In MicroLED Start-Up X Display February 29, 2020 by Dave Haynes Direct view LED manufacturer Daktronics evidently sees microLED as part of its indoor display future, having announced it was part of a Series A investment round in X Display Company (XDC), a Raleigh-Durham, NC start-up that “creates and owns leading intellectual property (IP) and capabilities in microLED mass transfer technology.” “We see a lot of …
Intersection Announces DOOH Network Across NYC’s Growing Hudson Yards Development February 28, 2020 by Dave Haynes The OOH media company Intersection has announced – guessing it was OK’d to finally announce – that it has the contract to run a digital OOH ad network throughout the impressive, 28-acre mixed use Hudson Yards development on the west side of midtown Manhattan. The press announcement sent to me doesn’t provide any detail on …
DSE 2020 Booth Preview: Broadsign Optimizing How DOOH Gets Done February 28, 2020 by Dave Haynes DSE Booth Preview: Broadsign, Booth # 2807 Why do people going to DSE need to put your company on their Must See list of booths? Attendees will be able to demo new products and chat face-to-face with our product experts. It’s also a great way to see what we’ve been up to for the past …
DSE 2020 Booth Preview: PresentationPoint To Show How PowerPoint Works Effectively With Signage February 27, 2020 by Dave Haynes DSE Booth Preview: PresentationPoint, Booth # 3032 Why do people going to DSE need to put your company on their Must See list of booths? World-leading software for managing digital signage, creating data-driven presentations and real-time user-friendly dashboards. What’s your big marketing message to attendees, and what’s it all about? Manage your digital signage in …
Paris Office Block Now Features Gorgeous Digital Skylight February 27, 2020 by Dave Haynes This is nicely done – a digital skylight in the lobby of an office block in Paris. The content was designed and produced by ADMEMORI for AXA REIM SGP, the owners of 21 rue de Châteaudun. You are currently viewing a placeholder content from Vimeo. To access the actual content, click the button below. Please …
Pearl Media Expands DOOH Network To Brooklyn’s Atlantic Terminal February 27, 2020 by Dave Haynes The NYC-area OOH media firm Pearl Media has expanded its place-based digital footprint to include a big commuter and retail hub in Brooklyn, known as Atlantic Terminal. The Atlantic Terminal Network (ATN) went live earlier this month, with eight 85” LCD displays, four 98” LCD displays and three double-sided 65” LCD kiosk displays. The …