Screenverse Partners with ABCS Insights for DooH Attribution September 3, 2025 by Antonia Hamberger New York-based Screenverse calls itself the largest DooH network in the U.S. – but that’s a bit misleading. They’re not a DooH media owner; rather, they act as a programmatic ad sales partner. The company already uses Place Exchange’s Perview solution for reach, frequency, and impression measurement. Now, Screenverse is also working with ABCS Insights …
Peerless-AV Digital Signage Delivers Faster Service at Minnesota State Fair September 2, 2025 by John Berkovich Lulu’s Public House has once again worked with Peerless-AV and Innovative Sales Solutions to handle the heavy foot traffic at the Minnesota State Fair. Following its debut in 2024, the digital signage system returned for this year’s event, which ran through Labor Day. The vendor serves more than 20,000 visitors a day. Printed menus had …
AI in Digital Signage: What an AI-Powered CMS Looks Like at Appspace August 29, 2025 by Antonia Hamberger By this point, it’s become loud and clear: companies that have built their businesses around a software ecosystem need to rethink their products and ask one big question—how can AI make this better? One company that’s been wrestling with that question for the past two years is workplace software specialist Appspace. Its Chief Innovation Officer, …
ANC Powers Digital Signage for Noblesville Boom’s New Arena at Innovation Mile August 29, 2025 by John Berkovich Pacers Sports & Entertainment (PS&E) has tapped ANC to provide a complete package of digital signage at The Arena at Innovation Mile, the new home of the NBA G League’s rebranded Noblesville Boom. The project builds on a long-standing partnership between ANC and PS&E, who previously collaborated at Gainbridge Fieldhouse, home of the NBA’s Indiana …
Software Startup Arterio Says It Slashes LED Configuration Time to Minutes August 28, 2025 by Antonia Hamberger The range of sizes and formats for LED walls is virtually limitless. At one end are all-in-one displays delivered as standard products; at the other, highly complex custom designs built for specific spaces. Some come as ready-made solutions, while others demand extensive engineering work. Most LED projects, however, fall somewhere in between—tailor-made, yet built from …
Burn Baby Burn – Shadow-less Signage August 27, 2025 by Florian Rotberg Operating digital signage screens in direct sunlight is one of the industry’s biggest challenges. Unshaded installations like drive-thrus or curbside DooH/Smart City kiosks are especially vulnerable to by burn-in, particularly if they are not sufficiently cooled. High-brightness digital signage screens are often pushed to their limit. Last summer, we checked how high-brightness screens are faring …
Immersion on the Mat – this Yoga Studio Uses Edge-Blended Projections August 26, 2025 by John Berkovich Making experiences immersive is a trend that extends into any big-pocket activity one can think of – be it luxury shopping, a premium movie screening, a five-star hotel stay. In this luxury fitness club in Geneva, even the Yoga classes are made immersive through large-scale projections. The club, called Casa Boost, has transformed its Yoga …
Philips LED Wall Brings Big-Screen Analysis to FC Barcelona Training Ground August 25, 2025 by John Berkovich FC Barcelona has upgraded its Tito Vilanova training pitch with a new Philips Urban LED 7000 Series wall, delivering all-weather, high-brightness visuals to support first-team coaching and player analysis. Installed just beyond the touchline at the Ciutat Esportiva campus, the 5.5-meter x 3-meter display was supplied by PPDS and integrated by LED Dream. The project …
OOH!Media Revamps Melbourne’s ‘The Bourke’ Billboard August 22, 2025 by John Berkovich OOH!Media has unveiled a refresh of The Bourke, Melbourne’s landmark digital billboard, boosting its scale and impact in the downtown core. The six-storey display above Bourke and Swanston Streets has been raised four meters and upgraded with high-definition technology, providing improved visuals, smoother motion, and enhanced viewing angles. By swapping out the frame, the screen …
Intersection Launches IRLX to Drive Experiential Brand Engagement in American Cities August 22, 2025 by John Berkovich Intersection has announced the launch of IRLX, a new experiential division designed to deepen brand engagement in public spaces across major U.S. cities. Building on Intersection’s long-standing presence in major American markets, IRLX blends digital storytelling, OoH scale, and live interaction to deliver immersive campaigns that go beyond traditional advertising. The division, Intersection says, will …
