Irish Firm Planning Giant LED-Driven Selfie Statues In 21 Cities Around Globe March 26, 2021 by Super User Via Invidis An Irish company, based in Dublin, is pitching to put 21 giant LED-driven statues in 21 cities around the world, by the end of 2021. The statues have addressable LED units and support some basic movement, making it possible for the things to feature famous people, but also capture, map and then display …
Those Spinning LED Wand Thingies Find An Application – Public Art March 26, 2021 by Super User The madly spinning LED wands that started showing up at AV trade shows maybe four years ago have always been good at attracting crowds at booths, but I’ve not seen or read much that suggests broad adoption in the real world. I think the things are eye candy that stops being visually interesting pretty quickly, …
See The Difference Between Coated And “Naked” DV LED Modules March 26, 2021 by Super User I’ve written a few times about the hardened, engineered coatings that some direct view LED manufacturers are using on their modules to better protect against damage. It’s been a little hard to explain and even harder to show in trade show photos I’ve grabbed, but this close-up comparison image does a good job. This is …
Start Up Road Runner Plans 1,000 Ad Screens On The Backs Of Commercial Panel Vans March 25, 2021 by Super User The digital OOH startup that sees a business model in putting high bright LCDs on the backs of commercial vehicles has done a substantial deal to put screens on panel vans owned by the smart infrastructure firm Siemens. Road Runner Media had run a trial with Siemens on 16 vehicles in 3 markets during 2019 …
Huge LED Mesh Screen At Vegas NFL Venue Coming Down, Months After Initial Install March 25, 2021 by Super User Hat Tip to LV resident Tom McGowan The huge transparent LED mesh display that lines one side of the new NFL stadium in Las Vegas is coming down … temporarily. The 27,600 sq. ft. display on the facade of Allegiant Stadium is being temporarily removed so work can be done to tweak the mounting structure. …
Swiss Pharma Retailer Using Computer Vision To Shape In-Store Screen Messaging March 24, 2021 by Super User Here’s an operating example of a computer vision-based analytics platform being tied to digital displays and specifically used to drive sales of endemic products in a store. In this case, it is roughly 120 pharmacies in Switzerland under the TopPharm banner. The retailer is using the computer vision firm Advertima to shape content on two screens per store, …
Outfront Media Adopts Broadsign As DOOH Ad Management Platform March 23, 2021 by Super User I can’t think of another CMS software company that has managed to build up something akin to dominance in a vertical market the way Broadsign has with ad-based Digital OOH Networks. The one exception would perhaps be STRATACACHE, but in a very different vertical – major QSR chains. Montreal-based Broadsign works with many of the …
Huge Tech Distribution Firms Tech Data, SYNNEX Merge In $7B Deal March 22, 2021 by Super User SYNNEX and Tech Data have announced a definitive agreement to merge companies, creating a monster company in the technology distribution space. The M&A deal is expected to close in Q3-Q4 and until then, the two will operate as separate companies in a “business as usual” mode. The transaction is valued at approximately $7.2 billion, including net …
Does Retail Really Need Roaming Robots With Screens That Try To Sell More Candy Bars? March 22, 2021 by Super User Robotics can be absolutely amazing in terms of applications – just consider the Mars rover and the companion helicopter expected to soon start test flights on the Red Planet. Back here on Earth, there are countless great applications for robotics, but then there other ones – some cooked up by marketing and merchandising people – …
Using Low-Rez LEDs And Fabric To Create Interesting Ambient Visual Experiences March 22, 2021 by Super User Most of the marketing and much of the design execution for LED has been focused, rightly, on increasingly fine pixel pitch displays and tight resolutions, but there’s an interested diversion some designers are taking with addressable LED lights. Banks and commercial property developers may regard a big DV LED video wall as a rounding error …
