Here’s A Big Virtual Waterfall On A Video Wall In A K-12 School. Yeah, A School. August 18, 2021 by Super User This is an LED project and custom creative that’s a little mind-blowing for a couple of reasons. It’s a BIG fine pitch LED video wall in the new common area of a Christian K-12 school in Atlanta – albeit a private school that charges more than $25K a year in tuition and has four full-time …
Philly’s Airport Concourse Lined With Big, Wisely-Designed LED Ad Columns August 16, 2021 by Super User This a great example of an OOH media company using LED display to visually dominate a space, while also factoring in the practical risks of putting a lot of sensitive technology in a very busy environment. It is the airport in Philadelphia, on a concourse that has a long series of LED displays on support …
Large Format LED Display Sales Returning To Pre-Pandemic Levels: Omdia Research August 16, 2021 by Super User The latest data from research firm Omdia’s LED Video Displays Market Tracker suggests the video wall market is coming back to pre-pandemic sales levels, and the biggest market demand is for fine pitch product. The recovery of the fine pixel pitch (FPP) category, which includes <=1.99mm, is noticeably faster than other wider pixel pitch categories …
That Tech Start-Up That Says It’s Putting A DOOH Screen In Space: It’s A Cube Half The Size Of A Toaster, And The Ad Would Be Streamed. Groan. August 13, 2021 by Super User I am immediately declaring that I have no idea WTF these people are going on about, but my general sense is that an energy technology startup in Calgary is hoping to put a form of digital out of home ad screen in space, getting it up there via SpaceX. The plans are riddled with references …
Rising COVID Cases In EU Force Cancellation Of Digital Signage Summit In Munich August 13, 2021 by Super User The accelerated push back to normalcy and vaccine hesitancy or denials has taken out yet more plans for industry events this fall – with news overnight that the annual Digital Signage Summit in Germany has been cancelled. Invidis, the longtime event’s Munich-based organizers, say the “current pandemic development as well as the health requirements for …
Will Vaccine Passport Kiosks Catch On As A Common Tool For Safe Access To Venues? August 13, 2021 by Super User In the early months of the pandemic, there was a flurry of activity in the area of kiosks and tablets that were adapted for use as automated temperature screening kiosks for everything from airports to workplaces and even retail. I’ve seen little evidence, in terms of announcements or case studies, to suggest they ever really …
New Nike Rise Store In Seoul Uses Run Club Data To Drive Visuals On Giant Feature LED Wall August 12, 2021 by Super User Nike seems to endlessly roll out new tech-driven concept and flagship stores, but one that just opened in Seoul is interesting for the way it blends a BIG LED feature wall with real-time data. The 24,000-square-foot Nike Rise store, which opened yesterday, has a three-story fine-pitch LED display that shows real-time running stats from the …
Consumers Jumpy When Business Entries Have No COVID Guidelines Signage: Research August 12, 2021 by Super User The Greek/American digital signage CMS software firm Yodeck took the interesting step of commissioning research to learn what consumers think about signs being used for COVID-19 safety messaging, with the big insight being how nervous people got when there was no messaging. The survey, involving some 400 Americans back in Q2, suggested 63% of consumers …
Panasonic Gets Serious About Digital Signage in U.S., Canada; Debuts “Complete Solution” August 11, 2021 by Super User Panasonic has not been an overly visible player in the North American digital signage ecosystem for many years, but the Japanese visual systems and electronics manufacturer is taking a focused run at the business with what it is calling a Complete Digital Signage Solution. The company has announced what could be called a turnkey solution …
UK Mediaco Ocean Outdoor Launches DeepScreen Creative Service Based On Anamorphic Illusion Billboard Spots August 10, 2021 by Super User The interest and apparent demand for big LED billboard ads that used anamorphic illusion creative techniques has grown to a level that a major UK out of home media company has developed a whole service around it. Ocean Outdoor has started marketing a new service called DeepScreen, with a set of templates that can speed …
