Westfield Starts Rolling Out New Digital OOH Ad Pods In Flagship Malls October 19, 2017 by Super User The US wing of Westfield has started rolling out new digital OOH advertising “pods” across its flagship shopping malls – with plans to put 220 units in place across the country. The high-bright, freestanding LCDs pods include 147 double-sided indoor units, 18 taller double-sided ones, and more than 50 double-sided ones built for outdoor. The …
Grocer Uses Dynamic Data To Manage Mass Content Updates On Digital Signage Network October 18, 2017 by Super User Here’s a simple but effective example of using data to handle what would otherwise by a nightmare job is done by one person running a digital signage network. The Quebec supermarket chain IGA is running a daily contest at its roughly 300 stores that gives away prizes and announces the winner on screens inside the stores, with …
Whole Facade Of Heathrow Superdry Shop Is LED October 12, 2017 by Super User I don’t think I’ve seen anything quite like this – a store facade in a shopping mall that is all LED, front and sides. This is the new Superdry shop at London Heathrow terminal 3 – so it’s airport retail. Only information I have is that it opened in July and is “doing well,” reports …
Toronto’s New Air Jordan Store Includes Projections, Fine Pitch Interactive LED Walls October 11, 2017 by Super User This is the new Air Jordan location on Toronto’s Yonge Street – a three-level retail space that uses fine-pitch LED video walls and window projections. The store has an underground kids-only concourse and an upper athletic training facility, as well as a main, street-level retail space. To immerse guests on every floor, Nike hired local …
New Lloyds Flagship Branch Reimagines High Street Banking In UK October 6, 2017 by Super User UK-based Lloyds Bank has just opened a new flagship branch in Manchester – full of tech and customer comforts – that’s positioned as a re-imagined approach to high street banking. The branch has a coffee shop, a dedicated business hub aimed at attracting the start-up culture, free WiFi, and a lot of screens (including tabletop …
What IoT Can Bring To Digital Signage In Retail October 3, 2017 by Rob Cote GUEST POST: VIKTOR PETERSSON, SCREENLY & DOMINIQUE GUINARD, EVRYTHNG Many years ago, the recipe for a successful digital signage deployment was to put up a few screens in the store, and load them with an image slideshow (or video slide if you were on the forefront). Those days are long gone. Today, It takes a …
Women’s Lifestyle Publisher Marie Claire Opens Tech-Filled Next Big Thing Pop-up Shop In NYC September 28, 2017 by Super User In a slightly odd twist, the women’s fashion and beauty publisher Marie Claire has teamed up with Mastercard to open a pop-up shop in New York this fall, called The Next Big Thing Concept Shop because it features what’s perceived as whiz-bang interactive retailing technology. The store at 120 Wooster in Soho, open until the …
Sixteen:Nine Podcasts: Laura Davis-Taylor, High Street September 27, 2017 by Super User Laura Davis-Taylor is a really well-known and much-loved expert when it comes to how digital fits in retail. She was a consultant for many years, but more recently has worked for some very large agencies – dealing with equally large retail and brand accounts. Now she’s back doing the consulting thing, by her choice. She’s …
Sephora, Uniqlo Add Digitally-Rich Flagship Stores In Barcelona September 26, 2017 by Super User Information is limited from official channels, but I have seen word here and there about a pair of digitally-rich flagship retail stores opening in Barcelona – for Sephora and Uniqlo. The Sephora concept store appears to have a long corridor leading to the cosmetics shop flanked by a series of tall, fine-pitch LED panels, and …
Canadian Vacations Provider Sunwing Opens Digitally-Rich Pop-Up Store September 20, 2017 by Super User Canadian vacation travel company Sunwing has opened a pop-up store in one of Canada’s busiest and ritziest shopping malls, using big visuals and a lot of technology to get shoppers at Toronto’s Yorkdale Mall thinking about booking a flight to the tropics for when the snow flies. The Sunwing Concept Store was pulled together by Toronto’s bricks+matter – …