Bloomingfail: 50 Gorgeous LG OLEDs Largely Hidden By Fixtures At NYC Flagship’s New Pop-Up Shop September 28, 2018 by Super User The 59th Street NYC flagship of Bloomingdale’s is using two walls of LG commercial OLEDs as feature backdrops for its new new rotating pop-up shop, called The Carousel. The idea behind The Carousel @ Bloomingdale’s is to tell “culturally relevant stories driven by guest curators, each with a unique theme and an unexpected mix of products …
Bangkok Mall Turns Glass Curtain Wall Into Multimedia Spectacular September 27, 2018 by Super User A new attraction aimed at bringing people to a Bangkok shopping mall lit up in that city on Sept. 15 – using what I am guessing is a lot of projectors, lasers and other gadgets. The nightly show, called the “Colors of Bangkok”, was created by Montreal’s Moment Factory for the CentralWorld mall, and touted …
Stretch LCD Columns Bring Digital Branding To Flagship Jewelry Chain Stores September 26, 2018 by Super User A little ironically, I am on my way to Montreal on an in-and-out speaking thing as this post goes up about work Montreal’s iGotcha Media is doing with Birks, which has been operating luxury jewelry stores in Canada for many, many decades. Birks is using vertical video walls to subtly underscore its brand in flagship stores. …
Cineplex Wins Digital Menu Boards Deal For European Subway Shops September 19, 2018 by Super User Toronto-based Cineplex Digital Media (aka CDM) has been engaged by the European wing of Subway to “design, deploy, support and operate a network of digital menu boards at Subway locations across Europe.” The digital signage wing of Cineplex, the dominant movie chain in Canada, is providing strategic creative content, consulting services and marketing initiatives to Subway, …
Custom Digital Art Floods LED-filled Barcelona Mall To Drive Experience September 19, 2018 by Super User I’ve consulted with shopping mall groups, and they often talk about their aspiration to use digital to create memorable experiences. A lot of what I have seen done in malls is not all that memorable, and ultimately driven more by getting incremental ad dollars from big screens on walls. But sometimes you bump into projects …
Grocer Lets Shoppers Order Fresh Veg Off Kiosk, From On-Premise Roof Garden September 12, 2018 by Super User There is endless talk in this business about connecting digital signage to customer experience, but it’s not that often that I see initiatives that get beyond those customers seeing something or other on screens. This is different. A grocer in suburban Montreal, Quebec used a touchscreen and live-cam feed from a rooftop garden to let …
Transparent LEDs And Interactive Walls At Nissan’s Amazing Ginza Experience Center September 6, 2018 by Super User This is really something – the Nissan Crossing experience center in Tokyo’s famed Ginza shopping district. The center has mostly been around since 1963, but was brought back and fully re-energized a couple of years ago, using a lot of technology. The feature car turntable at the base has LED strips on the circular glass …
Why Big Retailers Like Whole Foods Are Deploying Digital Endcaps And Shelf-Edge Displays September 5, 2018 by Super User Retail is one of the most-chased vertical markets in all of digital signage, but if you ask people who really know this tech, but also really know retail, they’ll tell you they’ve rarely seen it done well, or right. I tend to agree, and sometimes its not the whiz-bang flashy stuff that makes a difference, …
High Street Releases First Free Quarterly Report On What’s Hot (And Not) In Retail Tech August 27, 2018 by Super User The folks over at the boutique retail tech and experience consultancy HighStreet Collective have launched what will be a quarterly report measuring the top 12 technologies that are currently being used in brick and mortar retail – showing what’s getting some traction and what’s just not happening. It shows, not surprisingly, mobile and frictionless payment …
Mega-Mall’s Digital Directories Reduce Search Times From Minutes To Seconds August 27, 2018 by Super User Metrics on digital signage projects aren’t always that easy to find – sometimes, I think, because the results are shrug-worthy – but here’s an example of interactive directories going into a mega-mall and making a tangible difference in how people find their way around. The Mall of America in Minneapolis put in more than 100 …
