Outfront Teams With Adquick To Streamline OoH Campaign Planning February 27, 2026 by John Berkovich Outfront Media has entered into an exclusive multi-year commercial partnership with Adquick, combining a major U.S. out-of-home media network with a technology platform designed to streamline campaign planning, execution, and measurement. Announced Feb. 25, the agreement includes an initial three-year licensing deal for Adquick’s OoH sales cloud platform, alongside a strategic equity investment by Outfront …
Clear Channel Outdoor Reports Q4 Growth as Take-Private Deal Looms February 27, 2026 by John Berkovich Clear Channel Outdoor reported improved revenue performance in the fourth quarter and full year of 2025, highlighting continued momentum in digital out-of-home advertising as the company prepares for a pending take-private transaction. The San Antonio-based media owner posted fourth-quarter revenue of $461.5 million (all figures US$), exceeding expectations and reflecting year-over-year growth driven primarily by …
Institut Pasteur Deploys Low-Power Philips E-Paper and Eco Design Displays February 26, 2026 by John Berkovich Institut Pasteur, a center for biomedical research, has upgraded internal communications at its Paris headquarters with a new network of low-energy digital signage powered by Philips, delivered by PPDS in partnership with integrator Exaprobe and software provider Telelogos. The deployment introduces 20 displays across the biomedical institute’s 538,000-square-foot (50,000-square-meter) campus, supporting wayfinding, institutional messaging, and …
Screenverse Expands Programmatic DooH Reach Through Dover Fueling Solutions February 26, 2026 by John Berkovich Screenverse has partnered with Dover Fueling Solutions (DFS) to expand programmatic digital out-of-home advertising across the 4Court Media retail media network, bringing monetization and demand access to more than 12,000 digital screens at fuel pumps nationwide. The agreement integrates Screenverse’s supply and programmatic expertise with DFS’s growing gas station media platform, which spans approximately 1,600 …
Global Ad Spend Forecast to Accelerate in 2026 February 26, 2026 by John Berkovich Global advertising and marketing spending is expected to accelerate sharply in 2026, driven by major sporting events and political elections worldwide, according to a new forecast from media research firm PQ Media. The company projects global ad and marketing investment will grow 9.8% in 2026, after rising 6.6% in 2025, to reach $1.92 trillion (all …
Sharp to Shut Down Kameyama LCD Plant After Foxconn Sale Talks Collapse February 24, 2026 by John Berkovich Sharp Corp. plans to halt production at its Kameyama No. 2 LCD panel plant in central Japan after a proposed sale to its parent company, Foxconn, fell through, a move expected to result in more than 1,000 job cuts. According to media reports, the company said operations at the facility in Mie Prefecture will end …
Walmart Retail Media Grows 41% as Vizio Deal Extends Advertising Beyond the Store February 24, 2026 by John Berkovich Walmart’s retail media business continued its rapid growth trajectory in the fourth quarter of fiscal 2026, with advertising revenue rising 41 percent year over year, underscoring how aggressively the large retailer is positioning itself as a media platform as much as a merchant. According to Walmart’s latest earnings report, the company’s global advertising operations – …
Solum Expands European Retail Push Through Multiple Strategic Partnerships February 23, 2026 by John Berkovich Ex-Samsung subsidiary and ESL manufacturer Solum is strengthening its position in the European market through a series of strategic partnerships announced around Euroshop 2026, aimed at accelerating integrated in-store digital communication and connected retail environments. The company has entered into a partnership with Italian digital signage specialist M-Cube to deliver integrated digital signage and electronic …
Dimensional Innovations Transitions to Employee Ownership February 23, 2026 by John Berkovich Experience design and fabrication firm Dimensional Innovations has transitioned to employee ownership through an Employee Stock Ownership Plan (ESOP), positioning the Kansas City-based company to remain independent as consolidation accelerates across the experiential design sector. The move gives employees a direct ownership stake while reinforcing a long-term strategy focused on internal growth rather than private …
JC Decaux Expands Campaign Impact Measurement Tool Internationally February 20, 2026 by John Berkovich JC Decaux is rolling out its 360 Footprint measurement platform internationally, expanding a system designed to quantify the environmental, social, and economic impact of out-of-home advertising campaigns beyond traditional audience metrics. First piloted in France in 2021, the platform is positioned as a holistic assessment tool that evaluates campaign performance across multiple dimensions, including carbon …
