Dubai Retailer Lines Store’s Upper-Level With Semi-Transparent LED Display Tech June 27, 2024 by Super User A home furnishings retailer in Dubai is using those semi-transparent, wafer-thin LED displays on the upper levels of its store. What’s interesting here is how the set-up enables the retailer to create something of digital billboard, without impairing the view in or out of the main level of the store. The LED wafers are attached …
PRN Plans 100+ New Retail Media Networks Jobs In Owner STRATACACHE’s HQ City June 25, 2024 by Super User Premier Retail Networks (PRN) says it will be creating more than 100 jobs by opening a new “Sales Center of Excellence” that will be geared to rolling out and supporting in-store retail media networks in the U.S. and globally. The PRN Sales Center will be located in downtown Dayton, OH, which also happens to be …
Video: Retailer Good American’s Screen-Filled LA Flagship June 21, 2024 by Super User I wrote back in January about retailer Good American’s display-filled flagship store at the Westfield Century City Mall in LA, and now the tech company providing the displays and management software has pushed out a video that does a good job of showing the what, why and hows of the set-up. Samsung provides both the …
Polish Mall’s Gateway Windows Fitted With 153 Sq. Meters Of Semi-Transparent LED For DOOH Network June 20, 2024 by Super User With the technology improving year by year, I think we’re going to see more and more glass curtain walls on major buildings turned into digital ad displays – providing city regulations allow them. This is 153 sq. meters of semi-transparent LED inside the windows above the entry to a major shopping mall in Katowice, Poland …
Big Nike Stores In Europe Use Gesture-Sensing LED Walls To Market High-Tech Apparel Line June 18, 2024 by Super User Nike is using big interactive LED display walls, gesture sensing cameras and interactive software to market its Dri-Fit apparel at three of its big-city, flagship-y stores during the UEFA European Men’s Football Championships. The set-ups are at Nike’s Paris House Of Innovation, Nike Town London and Nike Berlin Tauentzienstraße, and thank God I don’t have …
Miracle Mile Shops On LV Strip Complete Huge LED Displays Facelift June 6, 2024 by Super User There’s always new stuff to see in Las Vegas, particularly along a main drag that has casino-resort operators steadily trying to out-bling one another. Among the new projects that have been going up and are now done is a refresh of the outside and inside of the shopping and entertainment center Miracle Mile Shops, which is …
Airport Restaurant Publishes Real-Time Service Wait Times Next To Departure, Gate Walk Times Info June 5, 2024 by Super User The awards post I just published referenced my affection for stuff that might be regarded as pedestrian or even boring, and a quick glance at Linkedin revelaed a great example of that in an airport in northern Europe. A food concessions operator at the airport – not sure where, but in the Nordics region – …
STRATACACHE Announces 2nd Acquisition In 24 Hours – Toronto’s Dot2Dot Communications June 4, 2024 by Super User It is apparently M&A Day around STRATACACHE HQ, with news of a second company added to the larger business family – the small Toronto-area solutions provider Dot2Dot Communications. This is on the heels of STRATACACHE announcing its acquisition of the German services provider MasterPoint. The connective tissue with this new deal is quite strong and …
STRATACACHE Adds European Retail Services Capabilities Via Acquisition of German Firm MasterPoint June 4, 2024 by Super User STRATACACHE has sorted out how it can expand its retail media network activity in western/central Europe, acquiring a Cologne, Germany company that specializes in digital signage systems integration, operation and field services. The Dayton, Ohio solutions company has acquired MasterPoint, giving the company an experienced team of project managers, technicians, engineers and installers to work …
Does This In-Aisle Digital Marketing Display Set-Up Go Too Far? May 31, 2024 by Super User It would be interesting to get a read on the measurable impacts – sales, obviously, but also things like brand awareness – for this digital in-aisle display set-up in the UK, spotted on Linkedin, for a brand that’s marketing and merchandising what they call crisps over there. Tactics like putting screens right at the shelf-edge …
