Norris leaving OVAB after nine-month stint January 26, 2008 by Dave Haynes Seen in MediaPost: AFTER ONLY NINE MONTHS ON the job, Kim Norris is stepping down as president/CEO of the Out-of-Home Video Advertising Bureau, a new trade association formed last year to help market the burgeoning market of place-based media networks to Madison Avenue. Norris, a veteran cable advertising sales executive who modeled OVAB’s structure on …
Media CEO: "Digital OOH will become an even bigger medium, particularly in-store" December 21, 2007 by Dave HaynesWhen media planning and agency people turn up at digital signage events, they ensure the crowds that the ad industry really does know about us and the value proposition, and that screen networks really are considered when budgets are allocated. They even say that stuff when we’re not around, apparently. From a Media In Canada …
Non-line of sight Internet presents different option for screen networks December 19, 2007 by Dave HaynesI try really hard not to write about my company’s pots and pans or hype my clients, but something one of my clients is doing is quite interesting and unique, and more than worth passing on. The guys at Toronto-based Blast Media, who operate the The Bar Channel (which is focused on info and ad …
Agency giant's strategist looking for less hype, more action November 21, 2007 by Dave HaynesUK blogger Adrian Cotterill is in India at a conference, so he may not pick up on this bit from an Institute of Practitioners in Advertising conference in London this week. So I will. The chief strategy officer for Mediacom, part of the mammoth WPP worldwide agency group, told digital out-of-home she is looking for …
CDSA is now CODA November 14, 2007 by Dave Haynes Forget the Canadian Digital Signage Association. It is now the Canadian Out-of-Home Digital Association, or CODA. As a guy who spent a bunch of time in Cowtown, I think of CODA as the Calgary Olympic Development Association that built the ski hill where I learned to schuss. If I was sailor on a depressingly limited …
The DNA of Digital Signage October 31, 2007 by Dave Haynes I mentioned last week that I was in Montreal and was around for a presentation by Phil Lenger, of New York’s Show and Tell Productions. I was too stupid to take notes but Phil has kindly passed along a PDF version of his presentation, so I can relay some of his key points He …
Digicurvers adapt code of ethics October 27, 2007 by Dave HaynesWell, I thought I was done with Digicurve and GSBC, now that this ceaselessly entertaining bunch in Thailand has decided maybe they can’t immediately dominate a very crowded digital signage industry and maybe they don’t actually have what was touted scant months ago as the hottest tech stock on the planet. Now the guys are …
GSBC seems to have left our industry behind October 19, 2007 by Dave HaynesMere months ago, Global Satellite Broadcasting Corporation was issuing seriously wild-assed press releases letting the world know it was on the cusp of taking over and thoroughly dominating the digital signage industry. It didn’t quite play out that way, as most investors have measurable IQs. GSBC’s backers, who rebranded the firm as Digicurve, appear to …
Wireless Ronin's buy of Windsor firm starts to pay off October 10, 2007 by Dave HaynesI was intrigued when I read this summer that McGill Digital Solutions was acquired by Wireless Ronin of Minneapolis, particularly since founder Rob Whent has been hanging around with the Symon Communications people at trade shows. That acquisition, for one of the so far few companies in our space that have gone public, is starting …