JC Decaux and Ströer Show Rare Signs of Weakness as Global OoH Softens November 14, 2025 by John Berkovich JC Decaux has posted its first quarterly revenue decline in years, signalling that even the world’s largest outdoor-media owner isn’t immune to shifting advertiser sentiment. The company reported €926.1 million (US$1.08 billion) in Q3 2025 revenue, a 2.3 percent year-over-year decline (–0.9 percent organic), driven by weakness in Street Furniture and Billboard. Transport was the …
Haynes Column: Creative Realities Joins the $100M Club – The Expensive Way October 28, 2025 by Super User For more than a decade in this industry, the evergreen prediction that’s the equivalent of a tap-in putt has been how there will be more and more consolidation. But for a lot of those years, there really wasn’t all that much, aside from little deals here and there involving PE-backed software companies growing their customer …
The Snark Is Back: Dave Haynes Returns to Weigh in on Digital Signage October 20, 2025 by Super User After 19 years of building up and running this blog, Sixteen:Nine founder Dave Haynes retired in May – and handed the torch to his long-standing content partners from Europe, as in: us, the invidis team. We had our fingers crossed that Dave would miss the blog enough to come back and give us some of …
Managed Services Models Shift Digital Signage from Integrator to MSP September 17, 2025 by Florian Rotberg Digital signage is steadily shifting from an integration-centric business model to an operations-driven one, with managed services emerging as a defining feature. What began with outsourcing operational responsibility has expanded to encompass consulting, software development, and comprehensive end-to-end support. As digital transformation accelerates, customers are moving away from fixed-price and time-and-materials contracts in favor of …
The Evolution of Digital Signage Toward Managed Signage September 10, 2025 by Florian Rotberg The digital signage sector is shifting away from one-time hardware and software sales toward managed services, echoing the outsourcing trends that reshaped IT. Instead of just deploying displays and CMS platforms, providers are increasingly offering “managed signage” – end-to-end operation and support of digital signage networks. The model is not entirely new. Aviation was one …
Floating Digital Ads Drift Into Troubled Waters September 2, 2025 by John Berkovich Floating digital signage is another form of digital out-of-home (DooH), and has been around for a few years now, but it’s proving to be more polarizing than popular. Instead of planes towing banners across the sky – a form of advertising beachgoers have grudgingly tolerated for decades – companies are using boats carrying LED billboards …
When Taylor Swift Goes Orange, Brands Follow August 18, 2025 by Antonia Hamberger Did you notice the color orange unusually often last week? No? Then you’ve trained your algorithm to be remarkably resistant to pop culture – and, presumably, none of your female friends and family members are sporting colorful friendship bracelets. Whether you realized it or not, that puts you in a minority. Taylor Swift announced her …
Buy Home-Grown, Sure, But Let’s Not Fear The Boogeyman April 20, 2017 by Mitch Leathers Guest Post: Luis Villafane, Maler I love when people reply to my guest posts here. I really enjoy knowing that someone is reading what I have to say, and that they have something to either add, thank me for, or disagree. The experience gives a nice “high” to my ego. Do take into account that …
The Department Of Debunk December 11, 2014 by Super User NY-based software provider ComQi as issued a nice white paper designed to serve as a matter of fact guide for choose the right media player for a digital signage job. There’s a little slice of promo in there, inevitably, but it’s a solid guide that’s broken into chunks and has a particularly insightful section called Department …
How Banks Can Differentiate Digital Signage Vendors December 8, 2014 by MarkJanke Guest Post: Tim Pritzker, JohnRyan Bank marketers have been sitting through what has to be the longest parade in history – the endless march into their meeting rooms of digital signage solutions providers. The parade’s been going on for more a decade, and shows no real sign of ending. For every company that drifts off …
