Adcentricity paints darker picture of DOOH spend from Q2 August 11, 2010 by Super UserI tend to run into Jeff Atley after hours at trade shows, after we’ve both had a few pops and are not all that eloquent. Or coherent. So when the VP and co-founder of Adcentricity rattles off this sort of thing in his writing, I’m amused. “This does not, however, translate directly to an equivalent spending ratio …
NASCAR Hall of Fame fan board lit up with 250-plus of Christie's MicroTiles August 5, 2010 by Super User(Disclosure: I do some writing for Christie, and prepared a case study on this project) One of the first BIG projects to come along for Christie Digital’s much-covered, much-praised MicroTiles technology is a signature installation at the NASCAR Hall of Fame in Charlotte, NC. The facility opened this spring and a focal point is a …
Another digital signage patent granted August 4, 2010 by Super UserThe Marlin Company of Wallingford, CT has been granted U.S. Patent No. 7,743,112 for the Electronic Communication Station, its digital signage solution aimed at workplace communications. The official synopsis on the patent grant: A method and apparatus for the distribution of electronic media content for distribution to employees of a subscriber. The system includes an electronic …
Scala picks up Nix August 3, 2010 by Super UserCongratulations to Tom Nix, who has been scooped up by Scala, having bridged his departure from Dynamx with a year or so helping Magenta Research out with marketing. Says this morning’s news release, Nix is now Vice President of American Operations. In this role, he will be responsible for overseeing the U.S., Latin America and Oceania …
Media vet Wolff releases white paper on selling DOOH July 26, 2010 by Super UserIf you attend the annual Digital Signage Expo – and particularly if you are more deeply involved – the name Geri Wolff is probably familiar. She handles media and media relations for the event, as well as the Digital Signage Federation, through her firm Market Works. What you might not know is that she has …
Three birthday candles for DailyDOOH July 25, 2010 by Super UserWhen little kids turn three they stop a lot of their babbling and start to form coherent sentences, so we’re hoping the same thing will now apply with DailyDOOH and its crack team. ;-] More seriously, happy three years to Adrian and the kids at DailyDOOH, which I think can be safely assessed as the …
KPMG report suggests consumer privacy concerns easing July 23, 2010 by Super UserThe monster professional services firm KPMG released a pile of research this week on privacy and digital security, with the common thread being an indication that consumers are, depending on how you come at this, relaxing about the implications, or just letting their collective guard down. KPMG in its latest installment of “Consumers and Convergence” …
Barco got dZine for 8M Euro, plus … July 22, 2010 by Super UserDenis at OOH-TV dug up the financials on the Barco acquisition of another Belgian company, software maker dZine. In its Q2 2010 financial report, Barco gave more details with regards to its recent dZine acquisition. As stated in the document: “Beginning July 2010 Barco closed the acquisition of 100% of the shares of the Belgium-based …
400 digital signage software companies, and counting … July 20, 2010 by Super UserJames van Etten does the Clippings industry intelligence newsletter that rounds up industry news overnight and drops it into 1,000s of email inboxes. At least I think he still does. I have not received one in months. Whatever the case, he issued a report today looking at the rankings of software companies, based on Google …
Agency giant forecasts global ad spend uptick for 2010 and beyond July 19, 2010 by Super UserAgency giant Zenith Optimedia’s latest ad spend forecasts a modest growth in globally, with the big US market on the lethargic side and Canada growing faster than average. The US was expected to contract this year but is now expected to grow by 1.3% in 2010. Canada, which didn’t entirely dodge the Great Recession but …
