invidis.com and sixteen-nine.net have merged

Spectrio Names Peter Richardson Vice President of Sales to Lead Channel and Growth Strategy

Peter Richardson

Spectrio has appointed industry veteran Peter Richardson as Vice President of Sales, tasked with driving channel expansion and refining the company’s go-to-market strategy as it continues to integrate multiple acquisitions into a unified digital engagement platform. Richardson brings more than two decades of experience in building scalable partner ecosystems and has overseen more than $3 …

OAAA and Leading Platforms Unite for First-Ever Programmatic OoH Transparency Pledge

Out Of Home Advertising Association

The Out of Home Advertising Association of America (OAAA) has announced the launch of the industry’s first Programmatic OoH Transparency Pledge, developed in partnership with leading programmatic platforms including Broadsign, Perion, Place Exchange, Viooh, and Vistar Media. The initiative establishes a unified framework for integrity, accountability, and openness across programmatic out-of-home transactions. Drawing inspiration from …

Moment Factory Expands Aura Series with U.S. and Canadian Installations

Grace Cathedral - San Francisco

Moment Factory has launched its third Aura experience, Aura Grace Cathedral, in San Francisco, marking the immersive series’ first permanent installation in the United States. The experience transforms the city’s Grace Cathedral into a living canvas of light, sound, and projection, reimagining its Gothic architecture through a multisensory performance of music and motion. Developed by …