French Football Club Chooses Infiled for Stadium LED Overhaul November 18, 2025 by John Berkovich French national league football club Stade Malherbe Caen has overhauled its digital infrastructure at Stade Michel d’Ornano in Caen, replacing outdated static signage with a new LED system from Infiled, installed in partnership with French integrator Auvisys. The upgrade delivers higher brightness and enhanced content flexibility for fans and sponsors. After more than 15 years …
Google Tests AI-Generated “See-Through” Billboards In Indonesia November 17, 2025 by John Berkovich Google Indonesia is running a series of AI-generated “see-through” digital billboards across Jakarta, Surabaya, and Bandung, using its Veo 3 video-generation platform in what’s described as its first large-scale commercial OoH deployment. Developed in collaboration with DDB Singapore, Superson, and Hagia Labs, the campaign seamlessly blends AI-generated visuals with the surrounding architecture to create illusions …
Almo Pro AV Forms Revitalized Hospitality Leadership Team November 17, 2025 by John Berkovich Almo Pro AV has announced the formation of a revitalized Hospitality Leadership Team, a move the distributor says will sharpen its focus on the hotel and resort market and strengthen partnerships with integrators and resellers serving that sector. The group is led by Karen Castaño, newly appointed Vice President of Hospitality, who previously directed Almo’s …
LG Debuts 136-Inch “Active Micro LED” Display, But True MicroLED Status Unclear November 14, 2025 by John Berkovich LG Electronics has announced a new 136-inch display for its Magnit line, positioning the “Magnit Active Micro LED” as a premium home-cinema model. The display launched on October 21 in South Korea, with global markets to follow. The unit uses an Active Matrix driving architecture, which enables individual pixel control, differing from Passive Matrix systems …
Disney Cruise Ship Turned Into Floating Projection Canvas November 14, 2025 by John Berkovich In what is reportedly the largest floating projection-mapping installation completed to date, a technical team at Video Systems Design, working with Montreal-based VYV Corporation, live-tracked a cruise ship and mapped ultra-wide content across its hull using a system built around 30 laser projectors and VYV’s real-time media-server and tracking platforms. The activation used active positional …
JC Decaux and Ströer Show Rare Signs of Weakness as Global OoH Softens November 14, 2025 by John Berkovich JC Decaux has posted its first quarterly revenue decline in years, signalling that even the world’s largest outdoor-media owner isn’t immune to shifting advertiser sentiment. The company reported €926.1 million (US$1.08 billion) in Q3 2025 revenue, a 2.3 percent year-over-year decline (–0.9 percent organic), driven by weakness in Street Furniture and Billboard. Transport was the …
LED Studio Brings Rocket-Proof Displays to Kennedy Space Center November 13, 2025 by John Berkovich The Gantry at Kennedy Space Center Visitor Complex has reopened with a bold new attraction that blends real-time spaceflight data, theatrical immersion, and advanced display technology anchored by LED Studio’s custom-engineered LED systems. Once the primary public viewing platform for Space Shuttle launches at Launch Complex 39, The Gantry has been reimagined as a multi-zone …
Nongshim Lights Up Times Square With ‘KPop Demon Hunters’ — Even If I Have No Idea Who They Are November 12, 2025 by John Berkovich Nongshim brought the heat to New York’s Times Square with a splashy global campaign – and, for some of us who haven’t followed pop music since the CD era, a touch of cultural confusion – celebrating its Shin Ramyun collaboration with Netflix’s animated film KPop Demon Hunters. The noodle giant took over digital billboards and …
Alfalite Expands Into the Americas Through Partnership With Adistec November 12, 2025 by John Berkovich LEDs manufactured in Europe are becoming increasingly attractive to customers in the U.S., particularly in government-related projects and other business-critical verticals that preclude Chinese solutions from the outset due to safety and ongoing tariff concerns. It’s not surprising, then, that Alfalite, based in Spain, is seeking to expand business in North America with the announcement …
Ex-Avixa Executives Partner With Jetbuilt To Deliver AV Market Intelligence November 11, 2025 by John Berkovich Jetbuilt has announced a new partnership with Apogee Insights, the research firm recently launched by former Avixa executives Sean Wargo and Lee Dodson, to provide deeper, data-driven market understanding for manufacturers, integrators, and consultants. The collaboration will integrate Jetbuilt’s project-management ecosystem with Apogee Insights’ analytical expertise in research, market strategy, and data science. Together, the …
