Canada’s COMB releases new OOH planning toolset for agencies November 29, 2011 by Super User The Canadian Out-of-Home Measurement Bureau, or COMB for short, has released a new software platform designed to make buying and selling Out Of Home media easier in this country. The new service, called COMBNavigator 2012, is for the biggest OOH companies in the country, but the bigger picture is a service covering more OOH and …
Saks lights up holidays with 3D projection map on NY flagship store November 29, 2011 by Super User I am in New York for part of next week and along with a couple of meetings, I hope to see a lot of ambitious holiday celebration stuff that starts with very big trees and includes some interesting digital work in windows and on the sides of buildings. One of the tour stops will be …
Scott Campbell, Best Buy for Business, dead of apparent heart attack November 29, 2011 by Super User Saddened to report the Canadian digital signage community lost one of its own this weekend, as Scott Campbell of Best Buy for Business died of an apparent heart attack. Best Buy’s Tony White sent this note from Vancouver … I regret to inform you that our friend and colleague, Scott Campbell, passed away unexpectedly on …
UK firm debuts Android-driven tablet for retail digital signage November 28, 2011 by Super User When the iPad was first announced, lotsa people started musing about how these sleek screens could be used in retail settings at the shelf edge and on counters. But the rather big caveat was that the things were not designed for steady public use and abuse. Even Apple has done some protective work and bolted …
Toronto’s main airport rolls out massive digital wayfinding stations November 28, 2011 by Super User The Greater Toronto Airports Authority, which runs Canada’s busiest airport in guess where, has OK’d a big expansion of the digital wayfinding system its been testing for a while – even giving the system its own brand. The Digital Advertising and Wayfinding Network (DAWN) is 18 BIG advertising display screens and flanking interactive terminals at …
Fashion retailer’s dressing room mirror adds firefighter surprise for women November 25, 2011 by Super User Stu Armstrong of ComQi posted a tweet this morning about a women’s apparel store in my neck of the woods that took an entirely different approach to the whole augmented reality-virtual dressing room mirror thing. Instead of letting women try on different virtual outfits, they try on real outfits and then go over to a …
DOOHgood Update November 24, 2011 by Super User Thanksgiving Day (the US version, at least) seems a somewhat appropriate time to provide a quick update on the activities of DOOHgood, the industry effort to distribute video Public Service Announcements to Digital OOH networks who have remnant ad time available. The effort started with the tsunami back in March, as DOOH4Relief, and transformed into …
iSign Signs With BroadSign For Sign Network November 23, 2011 by Super User Mixed impressions rule the day over word that my old colleagues at BroadSign have bagged the software deal for a rather large Canadian Digital OOH network. At somewhere between 1,400 and 5,600 licenses, it’s a godzilla deal up here amongst the roaming caribou and wandering bands of concussed former NHLers. However, the deal is with iSIGN …
Missed it by THAT much November 23, 2011 by Super User Display Daily has an insightful piece out today about the iconic Christmas windows at Macy’s on 34th Street in New York, and an attempt at introducing glasses-free 3D into the displays. As Maxwell Smart would often say, the people who pulled it together apparently “missed it by THAT much.” Macy’s put a 132-inch autostereoscopic 3D …
Russian startup projecting interactive visuals on man-made fog November 23, 2011 by Super User This seems to be cool interactive display day around the armed compound. The latest is word of a Russian start-up that is doing smaller, interactive variations on the fog screen thing a Finnish company debuted a few years ago. This company, called Displair, projects images on a steady stream of cold fog to make visuals …
