Another Hologram-ish Shower Stall Product Surfaces, But Done A Bit Differently October 17, 2024 by Dave Haynes The huge GITEX tech trade show is on right now in Dubai and among the acres of bling – it’s Dubai, so there’s no end of that – is a Lithuanian video conferencing company doing its own take on those transparent displays I unfortunately liken to shower stalls. During GITEX GLOBAL 2024, says PR, TrueConf …
Fans Could See Themselves As Adele On Giant LED Screen During Singer’s Munich Concert Residency October 9, 2024 by Dave Haynes Singer Adele’s month-long run at a pop-up concert venue in Munich this summer attracted a lot of attention for the sheer scale of the very wide LED backdrop, but the show also had a clever social media/AR thing happening that allowed fans to have their faces swapping out the star performer’s face. They did that …
Registration Now Open For ISE 2025: Here’s The Need To Know Stuff If You’re Going October 7, 2024 by Dave Haynes Registration is now open for Integrated Systems Europe (ISE), the giant annual pro AV trade show and conference set for Feb 3-7, 2025 in Barcelona. The 2024 event had more than 1,400 exhibitors and pulled 73,891 unique, verified attendees from 162 countries. The company that puts the event together for its trade association owners (AVIXA …
Watch: A Giant Butterfly With LED Wings September 26, 2024 by Dave Haynes This is not what I’d call digital signage, bur it is using LED to offer up something that is the definition of experiential – a giant butterfly with some 39,000 LEDs that flaps its wings as people below use an oversized porch swing. The 26 x 14 foot butterfly is 15 feet above the ground. …
LG Now Marketing The Kinetic LED Wall Product It Used As Booth Eye Candy At Big Trade Shows This Year September 24, 2024 by Dave Haynes The previous post on here goes into Panasonic’s water vapor projection system, and in looking to make a point about trade show eye candy that never gets commercialized, I was going to use LG’s stands at ISE and InfoComm as Exhibit A – because of the Korean electronics giant fronting its mega-stands with a shape-shifting …
AV-related Trade Shows Are Back On This Fall, And They Seem To Be Thriving September 18, 2024 by Dave Haynes The trade show season is very much back on after a summer break, and the events that touch on pro AV and digital signage directly or by extension seem to be thriving – most notably the giant IFA consumer electronics show in Berlin. The 100th edition of IFA Berlin attracted more than 215,000 visitors from …
The Pro AV Tiger Is Stirring: Observations From Just-Finished InfoComm India September 5, 2024 by Florian Rotberg North Americans know about the annual InfoComm trade show that cycles between Orlando and Las Vegas, but may well be unfamiliar with how the US-based pro AV trade association AVIXA also does country or region-specific InfoComms in other parts of the world. The Indian version ran for three days this week in Mumbai, ending earlier …
Barcelona’s First Big LED Marquee Goes Up In Marina For America’s Cup, And Will Stay When The Boats Sail Away August 30, 2024 by Dave Haynes The famed America’s Cup sailing competition has started in the waters off Barcelona, and one of the new features down at the city’s marina is a big 200 sq. meter LED display that will be tied to the competition this fall but stay in place for broader uses. It is described as the city’s first …
Scala Organizes Set Of Retail Media Networks “Masterclasses” For Big EU Digital Marketing Expo August 30, 2024 by Dave Haynes STRATACACHE CEO Chris Riegel has funded and has his people organize and run a pair of well-attended and reviewed retail media conference days tied to retail shows like NRF in New York, and his team is at it again with a half-day schedule of “masterclasses” next month at Dmexco, a big digital marketing expo and …
Cranky Virtual T-Rex Greets Visitors To Down Under Dino Museum Show August 29, 2024 by Dave Haynes The Melbourne Museum in Australia is using three big transparent LCDs tiled side-by-side to create the hologram-ish illusion that a rather cranky 66-million-year-old Tyrannosaurus named Victoria is greeting visitors to a new dinosaur exhibition. Victoria the T. rex is an interactive exhibition starring the real fossil skeleton of a 66-million-year-old Tyrannosaurus named Victoria. The show …
