Day One at DSE February 28, 2008 by Dave Haynes Well, as expected, I never got more than about two feet beyond my master’s booth all day, so about all I can tell you about Day One is that was a blur and my favorite new client is the guy who took one look at me at 4:05 and said, “Hey, let me buy you …
Scala picks up media management software company and re-brands as Scala Canada February 28, 2008 by Dave HaynesMarketing Information Services Canada (MISC) is a small but long-established software play that specializes in charting (scheduling) software for the outdoor advertising industry. Its acquisition, by Scala, was announced yesterday at Digital Signage Expo. The company, located in Toronto, will be re-branded as Scala Canada and will, presumably, put most of its focus going forward …
News from Screen Expo February 6, 2008 by Dave HaynesBarnaby Page of Screens.TV and Adrian Cotterill of Daily DOOH are both roaming the aisles and hitting the presentations at the big Screen Expo industry event this week in London, and both have reports on what’s shaking. Screens.TV Daily DOOH I think they are both hitting the DSE show later this month, which is good, …
CDSA is now CODA November 14, 2007 by Dave Haynes Forget the Canadian Digital Signage Association. It is now the Canadian Out-of-Home Digital Association, or CODA. As a guy who spent a bunch of time in Cowtown, I think of CODA as the Calgary Olympic Development Association that built the ski hill where I learned to schuss. If I was sailor on a depressingly limited …
The DNA of Digital Signage October 31, 2007 by Dave Haynes I mentioned last week that I was in Montreal and was around for a presentation by Phil Lenger, of New York’s Show and Tell Productions. I was too stupid to take notes but Phil has kindly passed along a PDF version of his presentation, so I can relay some of his key points He …