Jan. 24 DSA Webinar Set On Location-Based Marketing & Mobile January 13, 2012 by Super User You could just imagine how this could turn into a Pitch-O-Rama, but we’ll have faith that the moderator will keep the participants in an upcoming DSA webinar on location-based marketing educational and not promotional. The Digital Screenmedia Association webinar on Jan. 24, 1 EST, is called Using Location-Based Marketing Technology to Reach the Mobile Consumer. …
Early Details: Preset Industry Mixer January 13, 2012 by Super User Three emails in the past 12 hours is a good enough signal for me that I need to update news about The Preset Group’s 2012 Digital Signage Industry Mixer in Las Vegas. First, yes, it’s on. The third edition of this event (4th if you count the 2009 edition in that weird flaming fire-pool and …
Wall To Wall DSF Webinars Next Week January 12, 2012 by Super User If webinars are your thing, then next week will get you all excited, as the Digital Signage Federation has arranged three consecutive days with them. On Tuesday, Jan. 17th at 2pm EST, there is “Putting Digital Signage to Work For You, Part II.” Designed for professionals in all industries who are thinking of implementing a digital …
AM Conference On Content Set For Jan. 24th In Toronto January 11, 2012 by Super User Maybe I have just been in this sector too long, or just too jaded, but my instant reaction to word of an event billed as the Digital Signage Masters Series: CONTENT is King – Best Practices is a plea to be shot and put out of my misery. Anyway, setting the hybrid over-grandiose/dead-tired event handle …
Brand Activation Summit Set For Toronto In April 2012 December 14, 2011 by Super User The Strategy Institute is having another run at a digital media conference at its Toronto home base – with a Digital Brand Activation Summit set for April 25-25 of next year. Brand activation is one of those terms that can mean anything and nothing, and the conference company tosses in the event summary lots of other …
Pre-DSE Golf Tourney Back For 2nd Year December 12, 2011 by Super User The Digital Signage Federation is going ahead with its second annual pre-Digital Signage Expo golf tournament at the TPC Las Vegas golf course on March 5th, the Monday of DSE week and a day ahead of the conferences, final booth set-up and the big Preset Group mixer. Tournament proceeds will go to support the scholarship …
rAVe: DSE announces 10 pre-conference educational sessions November 29, 2011 by rave Digital Signage Expo has released detailed on 10 educational programs set for Tuesday, March 6th as part of its pre-conference curriculum. The courses include: The Digital Place-Based Advertising Summit designed specifically for Brand Marketers, Advertising professionals and digital place-based network operators. The Digital Signage Certified Expert (DSCE) Program designed for those whose professional involvement requires a …
DSA-CETW Mixer Snapshots November 11, 2011 by Super User Digital Screenmedia Association president David Drain sent along snappies of the mixer they had Monday night ahead of CETW, which wrapped up earlier today. So, evidently the night had drinks and enough food you had to sit down and shovel. And a barbershop quartet … And a Republican presidential candidate. Nice.
Awards: DSA Crowns Its Content Kings (updated) November 9, 2011 by Super User The Digital Screenmedia Association handed out its inaugural Crown Awards last night, and based on Tweets from Paul Flanigan of Saddle Ranch Digital (and a judge of the thing) and my own decoding, here’s the UNOFFICIAL winner’s list: Updated: Here’s the official list the DSA has now posted: Category – Point of Wait Gold: Complete …
DPAA to help run advertising summit at DSE 2012 November 7, 2011 by Super User Digital Signage Expo has worked a partnership with the Digital Place-Based Advertising Association that will see the DPAA active involved in the programming for a full-day “Advertising Summit” at next year’s trade show in Lost Wages. The event will run on Tuesday, March 6, a day ahead of the show floor opening and the same day …