Neuroscience Research Establishes Linkage Between DOOH Ads And Social Media Campaigns March 23, 2023 by Dave Haynes The UK-based out of home media firm Ocean Outdoor has released insights developed from neuroscience research that establishes cause-and-effect linkage between splashy, flashy creative spots on billboards to social media versions. Ocean says its exclusive neuroscience research released this week “establishes how premium digital out of home (DOOH) primes and optimizes social media campaigns, elevating …
Large-Area Display Shipments Dipped Overall In 2022, But Pro Displays Grew By More Than 26%: Omdia March 23, 2023 by Dave Haynes Via Display Daily … The research firm Omdia says a combination of the Russian invasion of Ukraine and wobbling economies in much of the world slowed shipments in 2022 of what it calls large-area displays. The company’s latest Large Area Display Market Tracker 4Q22 (which is paywalled for the full report) suggests large area display …
Peerless-AV Shipping New, Simplified Generation Of Outdoor Display Kiosks Tuned To Smart Cities Needs March 22, 2023 by Dave Haynes Peerless-AV has redesigned a set of specialty outdoor display products aimed at smart city applications, tuning these new versions to both marketplace demands and customer feedback. The suburban Chicago company has retired an older 55-inch smart city/outdoor high-bright unit and introduced new Single (KOP55XHB) and Dual-Sided (KOP55XHB2) models. The key upgrades, says Peerless-AV in PR, …
More Than Half Of EU Orders For Samsung’s Super-Premium LED The Wall Are For Corporate Environments March 22, 2023 by Dave Haynes More than half of Samsung’s orders for its premium fine pitch LED display, The Wall, are going into corporate environments. That’s one of the interesting little nuggets of information coming out of an interview with Steven Pollok, the Director of the Display Division for Samsung’s European operations. Pollok did a Q&A published today by our …
Visix Launches E-Paper Signs And Software To Support Workplace Hot-desking March 17, 2023 by Dave Haynes Atlanta-based CMS software and solutions firm Visix has started marketing a different take on managing multiple workspaces in office hoteling environments, using e-paper displays as reservation screens at desks. It’s a variation on meeting room signs, the main difference being how these small displays are small, lightweight, affordable and largely trouble-free. Visix has been doing …
First Waterfalls, Then Aquariums, And Now There Are Digital Campfires March 15, 2023 by Dave Haynes Display technology has been set up to emulate all kinds of things – from waterfalls to virtual ceilings and digital chandeliers – but I think this is the first time I have seen screens clustered together to emulate a campfire. It is in the Frankfurt flagship of the outdoor’s-focused retailer Jack Wolfskin, a German brand …
Harvard Research Confirms E-Paper Displays Easier On Eyes March 14, 2023 by Dave Haynes I doubt eye strain is much of a factor when end-users and their solutions providers make choices about screens to use for digital signage jobs, but it is still interesting to see peer-reviewed research that confirms e-paper displays are much easier on the eyes than LCD and LED displays. A study on the effects of …
Hologram-ish Transparent LCD Used To Virtually Greet, Guide Visitors At Amsterdam Office Complex March 10, 2023 by Dave Haynes Here’s an interesting real world application of those shower stall-like, hologram-ish transparent LCD units – making a life-sized and live host available to visitors at a building, even though the host is located in another part of town. The Dutch start-up Holoconnects worked with D&B The Facility Group to set up what’s called a holobox …
Pittsburgh’s NHL Arena Owners OK $30M In Upgrades, Include New LED March 9, 2023 by Dave Haynes It looks the LED display deal is already locked up, but flat panel display and software firms maybe – repeat maybe – still have a sniff at some of the $30 million just approved for upgrades to PPG Paints Arena, home of the NHL’s Pittsburgh Penguins. Sports Business Journal reports that the authority that owns …
Slovak Bus Line Kits Out New Terminal With 80+ Passenger Update Screens March 9, 2023 by Dave Haynes Several new or updated airport terminals have come online in the past year kitted out with displays that help inform and guide passengers, and it’s the sort of thing that can also serve other mass transport hubs well – like this new bus terminal in Slovakia. The new bus station in the Nivy shopping center …
