Whether Or Not Wendys Is Really Considering Surge Pricing, The Implications Are Good For QSR-Focused Digital Signage Tech February 28, 2024 by Dave Haynes I was re-animating myself with coffee this morning, and watching the news, when a report came on about how Wendy’s is planning to introduce surge pricing at its restaurants next year. I thought, “That’s a business decision that depends on digital signage.” But it turns out the term “surge pricing” never left the lips of …
New DOOH Network Hopes Stretched Screens Atop Grocery Ice Boxes Excites Media Buyers February 27, 2024 by Dave Haynes I dunno when I last bought a bag a bag of ice at a grocery, but obviously there all kinds of people who do – as iceboxes are pretty much standard in groceries and convenience stores. So it was inevitable that someone would look at those big old units and decide they’d be enhanced by …
Azumo Extends Beyond Reflective LCD Into Nano Films That Light Up As Transparent Displays February 27, 2024 by Dave Haynes A company that has been pursuing the idea of reflective technology for big LCD displays has come up with a super-thin film that lights up to show crisp visuals and could be applied and made active on surfaces like glass and woodgrain veneers. The Chicago-based display firm Azumo is mainly known for its low-power, sunlight-readable, …
How Digital Engagement Is Reshaping In-Store Buyer Journeys February 27, 2024 by Kevin Kroeger Guest Post: Kevin Kroeger, Spectrio In-store digital displays have long been seen as an effective tool for driving store traffic and impulse purchases, but they can also be used to re-shape consumer habits and drive revisits and store loyalty. Transactional messaging is valuable, of course, in moving the sales needle. But the right screen placements …
Chinese Manufacturers Now Have Almost 3/4s Of Flat Panel Display Market: DSCC February 26, 2024 by Dave Haynes You have undoubtedly read or at least heard plenty of stories about how the display market shifted first from Japan to Korea, and more recently from Korea to China, and this new data from the analyst firm Display Supply Chain Consultants really backs that up. China’s share of the display glass market – LCDs and …
That Big Window Screen At ISE’s Host Venue Kinda Sorta In Use This Week For Mobile World Congress February 26, 2024 by Dave Haynes I was curious if that largely transparent, super-thin Muxwave display on the glass curtain wall of the main entrance to the Barcelona facility that hosts ISE would also get used for advertising at an even larger trade show – this week’s Mobile World Congress. It is, but only kinda sorta. A scroll through Linkedin posts …
Display Tech Company Says Its Outdoor DOOH Screens Have Same Air Cleaning Power As Six Trees February 26, 2024 by Dave Haynes Public-facing screens on sidewalks and attached to structures like bus shelters get knocked in some circles for using up energy while having no real purpose beyond advertising, but a small US display technology company says its screens are good for the environment – with the assertion that a coating on its LED display totems has …
Another Company Takes Stab At Getting Shopping Screens On Shopping Carts Beyond Pilots February 23, 2024 by Dave Haynes The idea of attaching a small flat screen to shopping carts used in big box groceries and mass merchandisers has been around and tried for 15-plus years, and it has never really gone anywhere. But much has happened through those years, and there are companies continuing to take shots at getting widespread adoption in retail. …
“Opulent” Underwater Creative Developed As Refresh To LV Cosmopolitan’s Experiential Lobby February 23, 2024 by Dave Haynes One of the first, and still one of the best, experiential digital installations yet seen in this industry has had a major content refresh – with a new live-action creative piece now running on the monumental 16-foot-tall columns in the lobby of the Cosmopolitan in Las Vegas. The new work – called Opulence – was …
LEDs Continue On Rapid Rise, But Still Business For Flat Panels And Projection: Futuresource ISE Report February 22, 2024 by Dave Haynes The folks at UK-based research firm Futuresource Consulting always send a big team to Integrated Systems Europe, and one of the outputs from all that poking around is a great summary report the analysts put together about what they saw and the trends in evidence. Even better, it’s a free download. That Post-Show Report is …
