Airtame Unveils Airtame 3 for Hybrid Collaboration and Digital Signage December 2, 2025 by John Berkovich Airtame will officially launch Airtame 3, the company’s most powerful device yet for hybrid collaboration, video conferencing, and digital signage. The new platform transforms any shared screen into a dynamic collaboration hub, delivering triple the video performance and tenfold faster digital signage playback, while introducing true zero-touch deployment for easy scalability across organizations of any …
Musco Sports Lighting To Acquire Mobile LED Specialist Insane Impact December 1, 2025 by John Berkovich A notice that appeared to signal the shutdown of Des Moines, Iowa, USA–based Insane Impact has instead turned into the prelude to an acquisition deal that will fold the mobile LED display company into Musco Sports Lighting, with jobs staying in place and more on the way. Insane Impact, which builds mobile LED trailers and …
Osmos and Advertima Link In-Store Analytics to Retail Media Buying in New Integration November 28, 2025 by John Berkovich Omnichannel retail media platform Osmos has integrated with in-store audience intelligence firm Advertima, aiming to connect physical-store behavior more directly with retail media planning and measurement. The integration combines Osmos’ retail media operating layer with Advertima’s computer-vision software, which analyzes foot traffic and shopper attributes in real time. Retailers are intended to use the combined …
Moment Factory Powers New Immersive Games Experience Inside Real Madrid’s Bernabéu Stadium November 28, 2025 by John Berkovich Real Madrid C.F. has introduced a new multimedia attraction inside the Santiago Bernabéu, transforming stadium corridors into a year-round interactive experience developed in partnership with Moment Factory. The installation, called Realmadrid Games, was produced with construction support from Acciona Living & Culture and is designed to broaden the venue’s entertainment offerings beyond match days. The …
LED Set to Overtake LCD in Corporate Meeting Rooms by 2029, Says Futuresource November 28, 2025 by John Berkovich Corporate meeting rooms are entering the next phase of a long-running display transition, with LED forecast to become the dominant display format by value within four years, according to newly published research from Futuresource Consulting. In a video briefing (available through registration) following the release of the firm’s latest global corporate professional displays report, Futuresource …
Quantum-Generated Artwork Debuts on Bradford Media Wall in DooH First November 27, 2025 by John Berkovich Artwork created using quantum computing debuted on one of the UK’s largest digital canvases with a world-first film premiering on the Bradford Media Wall as part of the Bradford Quantum Hackathon. The 20-second experimental work, Quantum Splash, uses quantum algorithms to simulate the movement of water and is believed to be the first artwork created …
Relevant DS and Screendollars Team Up To Modernize Theater Lobbies With Smarter Digital Signage November 27, 2025 by John Berkovich Relevant DS, a Minneapolis-based digital signage software company, is expanding into cinema environments through a new partnership with Screendollars. The collaboration brings updated lobby displays and programmatic advertising options to theaters across the U.S. Positioned as “refined digital signage,” the platform is designed to replace aging, cumbersome systems, offering a streamlined workflow for high-traffic venues. …
Shanghai Rolls Out New Smart Signage Installations – Well, sort of November 25, 2025 by John Berkovich This isn’t digital signage in the traditional sense. There are no playlists, no CMS, and no pixels that power these little structures that comprise a network called “Digital City Signage.” China Telecom’s Shanghai branch has unveiled these installations across the city to translate complex telecom concepts into simple visuals as part of Shanghai’s push toward …
OOH! Media Turns Waverley Street Furniture Network Fully Digital, Expands Eastern Sydney Footprint November 25, 2025 by John Berkovich OOH! Media has completed the full conversion of Waverley Council’s street furniture network to digital, activating 106 screens and adding 16 premium consecutives and three special-build sites across Bondi Junction and Campbell Parade. The upgrade gives brands 100 percent share-of-time opportunities in one of Sydney’s most heavily trafficked summer precincts. Built on new LED displays, …
Vistar Media Debuts Global DooH Creative Strategy Certification November 25, 2025 by John Berkovich Vistar Media has expanded its education platform with a new certification that teaches marketers how to build more effective creative for digital out-of-home campaigns. The program, Accelerate: Strategic Creative in Digital Out-of-Home (DooH), is now available through Vistar Academy across the U.S., Canada, EMEA, and APAC. The New York–based company, now part of T-Mobile Advertising …