LA Office Tower Lobby Adds Experiential LED Video Wall Fronted By Perforated Metal Sheet May 24, 2021 by Super User LED video walls in office tower lobbies are growing increasingly common as a combination of experiential marketing tool and tenant amenity, but I haven’t seen one done like this – lower resolution LED motion graphics behind a huge sheet of perforated metal. The new digital art installation to the lobby of 800 North Brand Boulevard, a …
Zombie Tiger Stalks Corner Of Picadilly Circus, As Anamorphic Visual On DOOH Display May 20, 2021 by Super User The majority of the anamorphic 3D creative visuals we’ve highlighted in recent months have some from China and South Korea, but here’s a new one from London’s Picadilly Circus. It is a promo on a wraparound LED board, operated by Ocean Outdoor in the famed tourist district, for the new Netflix film Army of the …
Seenspire, Embed Launch Automated Content Feed Partnership May 19, 2021 by Super User The Belgian subscription content firm Seenspire has announced a partnership that provides users of UK-based CMS software firm embed signage with unlimited access to automated content. Seenspire describes itself as “the first streaming service to provide unlimited access to digital signage content in a single subscription” and with this tie-up, users of embed can simply …
Rise Vision, Airtame Partner On Digital Signage Solution Aimed Mainly At Schools May 18, 2021 by Super User Longtime digital signage CMS Rise Vision has announced an intriguing partnership with Airtame, a technology startup that also offers a digital signage solution built around a device that looks like a Google Chromecast dongle. That partnership relates to Rise Vision’s vast and excellent library of user-driven content templates for scenarios like schools. With Rise Vision’s …
Gaudi Fans Get Immersed In Architect’s Genius In Six-Sided LED Cube Room May 18, 2021 by Super User Hat Tip to AV Magazine for noting this … Casa Batlló, a museum in Barcelona dedicated to Antoni Gaudí (the Sagrada Familia is his most famous work), has a new exhibition that gets into the mind of the architect. It’s showpiece is a roughly 30 foot square room with a 10 foot ceiling that is …
Noodles Pop From LED Screen With Anamorphic Creative Project In Beijing May 14, 2021 by Super User This is a particularly good example of anamorphic three-dimensional creative on a street corner DV LED display. It is above a corner building in a Beijing shopping district, and like many to most of these visuals we’re seeing a lot of these days, the effects work best when viewed from a specific angle. The creative …
Video: Amazing Transforming Runner Visuals Drive Brand Experience For Hyundai May 12, 2021 by Super User This is an amazing piece of large format creative content done for a video wall at the Hyundai Motorstudio Busan – a design hub in South Korea. Run Forever is described as a “digital media artwork visualizing the vision of Hyundai Motor’s sustainable design and green energy for a clean mobility society. In Run Forever, …
Seoul Urban Shopping Mall Uses Digital Displays To Attract Attention, Draw In Shoppers May 12, 2021 by Super User This is a seriously spruced-up entryway to an urban shopping plaza in Seoul, blending LED and LCD with ambient visuals. The M Plaza shopping mall refurbishment was led by the Spanish creative shop Necsum Trison – with a goal of making the entrance to the shopping center more striking for people on the high street. …
Shoppers Pass Through 20-Meter LED Tunnel To Get Into Flashy New Sydney Food Hall May 11, 2021 by Super User Photo: Kimberley Low In another sign that direct view LED is mainstreaming as a display option, here is a digital tunnel for a travelator – one of those flat escalator thingies that allows carts and roller bags – that leads up from a parkade into a high-end supermarket that’s opened up in Sydney, Australia. The independent …
DOOH Boards Around Globe Used As Digital Gallery For New David Hockney Artwork May 10, 2021 by Super User The work of British artist David Hockney is being celebrated this month on digital OOH media displays in the big tourist zones of major global cities. Hockney’s new piece – Remember you cannot look at the sun or death for very long – was created on his iPad while he was stuck like everyone else in quarantine …
