Putting a Spin on Forced Perspective – Literally June 27, 2025 by Antonia Hamberger Beyond massive retail rollouts involving thousands of stores, there are always those fun – and usually expensive – flagship store projects that must be a dream gig for digital signage integrators. One such *fun* (and likely insanely costly) project was carried out by First Impression for the House of Rituals in Amsterdam, the flagship store …
Digital Signage & 85p Hotdogs – Two Things Ikea’s London Store Does Right June 2, 2025 by Antonia Hamberger Much has been said about how screen-heavy Ikea’s new City Store on Oxford Street is – but even so, I was surprised by the sheer variety of digital signage formats used throughout the space. This isn’t just a case of throwing screens on walls; it’s a thoughtful, content-first approach. From the moment you step inside …
Smallish LED Tunnel Creates Big Visuals At New Thai Experiential Space May 19, 2025 by Super User This is an experiential space that recently opened in Bangkok, Thailand – especially interesting because it uses a relatively small amount of LED display to create a set of huge visual experiences. It’s a an LED tunnel lined floor to curved ceiling with display, and while kinda sorta small physically when compared to big LED …
UK Bridge’s Supports Lit Up, Projection-Mapped, To Mark VE Day May 9, 2025 by Super User This is great – a projection-mapping job last night marking the 80th anniversary of the end of hostilities in Europe, back in 1945. The UK specialist firm Motion Mapping used two of the concrete supports of the Orwell Bridge in Suffolk, northeast of London, as the canvas for projection. This was done from a restaurant …
OAAA Announces Annual Awards For Top OOH/DOOH Media Work May 8, 2025 by Super User The Out of Home Advertising Association of America (OAAA) has been handing out awards for excellence in billboards, posters and other formats LONG before digital came along, and this week at its annual conference the trade association revealed the winners of the 83rd Annual OBIE Awards. The Platinum OBIE Award, the top honor, went to Coca-Cola …
Seoul Now Has Its Own Big LED Sphere – In A City Park May 2, 2025 by Super User Hat tip to Damian Rezner for finding this … Las Vegas is not the only big city with a big LED sphere visible to the public – with a 23-foot diameter elevated LED ball operating since March at Seokchon Lake Park in Seoul, South Korea. The project went in as media art, with a goal …
Dynamic Content Without Coding: Digichief Launches Mercury Platform May 1, 2025 by Super User Lexington, KY-based Digichief has broadened its digital signage content solutions portfolio with what it calls the Digichief Mercury Content Platform, an in-house tool that uses flexible browser technologies like HTML5 to allow solutions providers and end-users to highly customize their automated on-screen content. This intuitive platform, says Digichief, allows users to choose from a library …
Tik Tok Video: Small Town Businesses Use Road Signs To Playfully Taunt Each Other April 11, 2025 by Super User Some Friday fun to take your mind off all the nuttiness for a minute or two … This is a bit dated but great – a playful sign war in a small Missouri town that had various businesses needling each other or just adding some color. The first signs were analog but operators with outdoor …
MoodyCanvas Launches One-Time-Buy Digital Art Library For Video Walls April 7, 2025 by Super User One of the wake-up calls that integrators and their end-user customers often get is when they plan out a video wall, and then find out how much good creative can cost. Custom work can easily cost five and six figures. In recent years – and particularly with the rise of data visualization tools and generative …
BenQ Beefs Up Its Push On Digital Signage Displays That Are Validated For Pantone Color April 4, 2025 by Super User Taiwanese display manufacturer BenQ took the interesting step all the way back to 2019 of starting to market a display that was Pantone Validated – meaning it met a standard familiar to the creative and brand communities for color accuracy across print and digital. More than five years on, the company is continuing to make …
