“Thought Leadership” In Pulp Magazine Form March 5, 2013 by Super User If digital signage content conferences had pulp magazine covers … Courtesy of a strange but very cool service called Pulp-O-Mizer.
DSE Content Winners For 2013 March 3, 2013 by Super User Here are the Gold, Silver and Bronze Content Award winners from last week at Digital Signage Expo. The DSE 2013 Content Award of the Year: Inwindow Outdoor (InWindow’s Steve Birnhak pictured above), for content created for Beneful Virtual Dog Park/Columbus Circle Interactive Arts, Entertainment & Recreation: GOLD: Second Story Interactive Studios, for content created for Vault …
Video: Simple, Effective Sponsor Messaging March 2, 2013 by Super User One of the things we did at the DSE mixer earlier this week was run promo/branding videos for all the sponsors. It was, we thought, more effective than trying to SHOUT OVER THE CROWD to thank the sponsors verbally. Saw that at another cocktail party. Doesn’t work. People keep talking. We did one for ourselves, …
DSE2013 Video Blog: The Rise Of Android Boxes February 28, 2013 by Super User I have a face, and particularly a chin, that’s made for radio, but I nonetheless took a first real stab at video blogging with my good, hyper-talented friends from Studio 10 in cold, flat and happy Regina, Saskatchewan. They did some work with us last year and came back to LV for a couple of …
Behold, The 60-Foot SI Swimsuit Supermodel February 14, 2013 by Super User The marketers for Sports Illustrated made going to sleep just that harder for mobs of 17-year-old boys in Las Vegas after they used projection mapping to blast 60-foot tall (my guess) images of this year’s lean and bouncy swimsuit issue models on the facade of the Caesar’s Palace resort last night. SI worked with projection …
Project Profile: iPads As Product Selectors In Lowe’s Canada February 5, 2013 by Super User There’s been lots of talk about using iPads in retail, but apart from the Apple store and some POS systems, I haven’t actually seen that much real-world usage as a low-cost and engaging merchandising solution. But here’s a small, interesting project running in Lowe’s stores up here among the polar bears and muskrat and 5% …
Christie’s Book Of Shapes Now A Free iPad App (Or PDF) February 1, 2013 by Super User For the purposes of full disclosure, this is a bit of a shameless plug. Christie has published and released The Book of Shapes – a “coffee table” style book that showcases projects around the globe that have used the company’s MicroTiles to somewhat reinvent the idea of video walls and digital display in retail and arhcitectuarl …
Locbit Takes Swing At Screen To Mobile Integration January 28, 2013 by Super User The San Diego-area start-up Locbit did an interesting little screen-to-mobile integration project this past week with a PGA Tour supplier, letting golf fans scan a QR code off rented leaderboard screens temporarily positioned around Torrey Pines (famous golf course) to get the full scores at the Farmers Insurance Open. Snapping the code launched a browser window …
Arsenal’s Fountain Of Content Turning Back On For DSE 2013 January 24, 2013 by Super User The Fountain of Content from ARSENAL MEDIA_DEMO ZONE on Vimeo. My friends at Arsenal Media in Montreal are going to build their Fountain Of Content again, this time for Digital Signage Expo 2013 next month in Las Vegas. The creative shop put together the crazy multi-screen content tower for Infocomm last June, earning raves from …
Video: The Future Is Swiping January 18, 2013 by Super User Here’s a video that suggests how gesture technology will be a part of everyday life as the sensing technology gets more granular. It’s a wee bit cloying as a cute couple goes from lust at first sight to marriage proposal (sorry, spoiled it for you), but is effective in showing what could/can be done. Still …
