Real-Time Data On UK Billboards Reminds Traffic-Jammed Motorists They Should’ve Taken Train September 11, 2017 by Super User Virgin Trains launched a dead-simple digital OOH campaign in the UK this week that very effectively uses real-time data to tell motorists crawling along choked motorways that’d they’d likely have been far wiser to take a train. The campaign for the railway, conceived by Virgin Train’s agency Anomaly and pulled off by the digital shop …
How Interactive Digital Signage Enhance Customer Experiences September 11, 2017 by DanDawson Guest Post: Richard Murton, Display Technology These days, the importance of engaging with customers is widely recognized – as is the ever-increasing difficulty of doing so. The simple fact of the matter is that customers are becoming highly expert at deploying their own, internal “anti-spam” filters, to deal with all the calls on their attention …
Holographic Display On Coming Smartphone A Precursor To Larger Digital Signage Versions? September 8, 2017 by Super User A spin-off from HP Labs is working with RED – the high-def digital camera guys – to release a smartphone that features a holographic display – a glimpse at tech that also has digital signage touted as a use-case. Red Digital Cinema is working with Leia Inc on what’s being billed as the world’s first …
Cruise Line Uses 25-Foot LED Vortex As Centerpiece September 6, 2017 by Super User Here’s an interesting example of how three-dimensional visuals and crazy idea can be baked into content and served up on a very unusual display canvas – in this case the central court of a monster cruise ship. This is a 25 foot tall vortex-shaped LED column in the atrium of the Carnival Vista, a ship …
Who Says Digital Signage Can’t Be Gorgeous? September 1, 2017 by Alan High Guest Post: Jeff Doud, MaxMedia The bar is set so low. Everywhere you go, we are assaulted by clutter or what I would call “environmental hubbub.” Public spaces, retailers, malls, and lobbies often assume that their messaging or offers are the single most important component of their content strategy. I argue that this is the …
Video Download: Post This Hurricane Harvey Fundraiser Spot On Your Network August 31, 2017 by Super User Brian Nutt and his team at Louisville, KY software and solutions shop Codigo have put together a video available for any network operator to download and run on their own screens, as a Hurricane Harvey fundraiser. The 20-second video clip encourages donations to the American Red Cross. You can preview it on this page. To …
A Robotic 3D Video Wall … From 1990 August 31, 2017 by Super User Hat Tip @johnbirchman We told you yesterday about a 1967 robotic video wall (well, sorta … it was photo slides, not videos). Here’s another example of a big video wall doing the robotic three-dimensional thing Coca-Cola has unveiled in Times Square. This one is from 1990, at the Epcot (Disney) theme park in Orlando. The …
Sixteen:Nine Podcasts: Zach Klima, WaitTime August 30, 2017 by Super User If your digital signage screens are there to make something faster, better or easier for the people who are looking at them, you are doing good things. That’s the idea behind a Detroit start-up called WaitTime – a digital signage and smartphone app solution that uses cameras and artificial intelligence software to give people at …
Data Call Weathers Harvey, Thanks To Elevation, And The Good Kind Of Cloud Right Now August 29, 2017 by Super User A couple of industry friends in Houston have managed to so far make it through the ceaseless storm dubbed Harvey with minimal impacts. Tim Vance, CEO of subscription content provider Data Call Technologies, sent a note out on Linkedin letting people know business has not been disrupted, despite the immediate area around his street-level office space …
New Zealand’s 1,200-Site Giggle Network Seems Anything But Laughable August 28, 2017 by Super User Many of the business models for digital out of home ad networks have been laughable, but a New Zealand-based network is finding success with a business model built around laughs. The Giggle Entertainment Network has screens in 1,200 locations across New Zealand – running a one-hour repeating programming channel that’s built around jokes, funny tweets, …
