How To Maximize Dwell Time For Digital Signage February 18, 2019 by Kenneth Brinkmann Guest Post: Debbie DeWitt, Visix Websites are ranked by search engines on a number of factors, one of which is dwell time. This is the amount of time a person spends looking at a webpage or site before going back to the Search Engine Result Page (SERP). Understanding dwell time can be useful for crafting compelling …
DSE 2019 Booth Previews: Adomni Showcasing Audience-Based DOOH Targeting February 13, 2019 by Dave Haynes Adomni DSE Booth # 2634 Why do people going to DSE need to put your company on their Must See list of booths? To see the latest digital out of home technology, including audience based targeting. To learn about the new Adomni Ad Marketplace for BrightSign. To view an ad-enabled 65” display Electric Vehicle Charging kiosk, …
Visix, RDM Add New Compact Digital Signage Media Players To Line-Ups February 13, 2019 by Dave Haynes Compact media players is still a thing in digital signage, though it could be argued they got small enough a decade ago, and going even smaller is not all that critical. A couple of well-established companies that are not doing the smart display/system on chip player thing have made recent announcements about their new teeny …
Why Can’t Digital Signage Hardware Protocols Make Sense? February 12, 2019 by Mitch Leathers Guest Post: Luis Villafane, Maler It’s been a while since Ive written anything for 16:9. I guess the muse did not come to me until just now. I’ve been keeping a low profile because I’ve just been very busy. I did not go to ISE this year. I wanted to go, I really did, but …
Cybersecurity Researcher Finds “Severe Vulnerabilities” In Digital Signage Platform February 11, 2019 by Dave Haynes Minneapolis-based Tightrope Media Systems is coming out the other side of a rough patch last week, when a cybersecurity researcher doing penetration testing for a client found, documented and then published serious vulnerabilities in the company’s Carousel digital signage software. The researcher used an unchanged default administrator password to get access to the platform, without guesswork …
STRATACACHE Centralizes Asia-Pacific Digital Signage Ops In New Singapore Head Office February 11, 2019 by Dave Haynes STRATACACHE says it is opening a new Asia-Pacific headquarters for its group of digital signage companies in Singapore – 3,100 sq. feet in an office block to house sales, marketing, development, services and customer support in the region. All offices will report up to Manish Kumar, the Managing Director and SVP of Asia-Pacific Operations. In that region, …
ISE 2019 Impressions From Day 3: Finally, Hall 8! February 8, 2019 by Dave Haynes Writing this on the plane and in lounges – heading back to Nova Scotia. Like a lot of people, based on what I was hearing and then seeing this morning at the airport, I punched out after three days. Thursday was busy-ish, but nothing like Wednesday. I finally, on day three, spent some meaningful time …
Four Winds Interactive Does Private Equity Partnership With Eye On Expansion And M&A February 5, 2019 by Dave Haynes Denver-based Four Winds Interactive has grown to date based on a small group of inside-ish investors, but that has changed with news of an Austin, Texas private equity company taking a non-controlling position with the digital signage SMS software company. The amount and terms of the deal with Vista Equity Partners were not announced. Levin said …
signageOS Launches Free, Open Software That Bridges Media Players With CMS Platforms February 1, 2019 by Dave Haynes The Prague-based software company signageOS has launched a free software bridge that enables CMS companies and other developers to easily launch and manage digital signage networks that blend a variety of different playback devices, including all the major smart displays and Android players. The company is pitching that its new signageOS Open can remove weeks …
Cisco Touts New Wrinkle That Turns Webex Displays Into Part-Time Digital Signage January 31, 2019 by Dave Haynes Networking hardware giant Cisco appears to be slipping back, a little, into digital signage, touting a new capability that lets Cisco Webex video devices show digital signage messaging instead of what it calls the “default half-wake state.” The capability, says Cisco on its company blog, is a response to longtime requests from customers to be …