How Do You Market An Important But Profoundly Dull CMS Feature? Make A Disco Song About It. October 3, 2024 by Super User Quite regularly now I get emails from companies with press releases about how their software platform has adopted some security protocol or completed some certification process. While that stuff is VERY important, it doesn’t make for the most compelling posts. And it is also pretty hard for the company to market effectively. Which brings me …
Vertiseit Acquires Visual Art; Fast Becoming One Of Europe’s Largest Digital Signage Solutions Companies October 3, 2024 by Super User Consolidation in the digital signage solutions market in Europe is continuing with word, this morning, that Vertiseit is taking over its Swedish competitor Visual Art, with the Stockholm-based company continuing to operate as an independent company under the Vertiseit umbrella. The transaction was funded in multiple ways, the most interesting one being financing from Bonnier …
Kitcast Goes Enterprise With V2 Of Its Apple TV-centric CMS Platform October 2, 2024 by Super User I get emails all the time from software companies saying they’ve released version 3.1.2a of their platform and I tend to ignore them … because if I write about one, I kinda feel obligated to write about them all. Which would consume my days and see readers slipping into comas However, I will write about …
StratosMedia Adds TLS Authentication To Its Platform’s Security Measures October 2, 2024 by Super User I am wading into a thick patch of technical weeds here, and already feeling stuck, so will mostly just relay word that the Australia-based CMS software firm StratosMedia has added on to its stack of security measures with a certificate-based authentication measure called TLS. This kind of security measure uses certificates to verify the identity …
Amazon Launches $100 “Signage Stick” And Small Digital Signage CMS Partner Roster October 1, 2024 by Super User Updated … Well this is intriguing … Amazon has started marketing a lean version of its Fire TV HDMI sticks with the digital signage market in its sights – even calling it the Amazon Signage Stick. The $100 USD device looks like most Fire TV sticks, but the difference is that the stuff that’s loaded …
Videotel Launches Its Most Powerful Little Digital Signage Media Player To date October 1, 2024 by Super User San Diego-based Videotel Digital has started marketing what the company calls its most powerful media player to date – a little Android box with a lot of RAM and a pair of HDMI outputs to drive two separate or sync’d content streams. The new VP92+ is also interactive-ready for any of Videotel dozen touch or …
Look Ma, No Dongles! Screenshare Tech Firm Airtame Adds Virtual Version That Includes Digital Signage Platform September 20, 2024 by Super User A Danish company called Airtame has been making and marketing hardware dongles with supporting software that enables hybrid conferencing, screen sharing and basic workplace-focused digital signage. Now Airtame has started marketing a Virtual Airtame solution that takes the dongle out of the hardware mix, making it possible to do that stuff using a dedicated app. …
Swapping Posters And Backlit Logo Signs For Digital Screens In Bars Generates 30% Sales Lift For Beverage Brand September 17, 2024 by Super User NYC-based Videri has really raised its profile in the last couple of years, via marketing, trade shows and hiring some well-known and respected industry vets. But it has never managed to find a way to trumpet the work it does with a “whale” client. Until now. Kinda sorta. The company is most known for its …
ITESMEDIA, Teleste Forge Strategic Partnership Aimed At Optimizing Passenger Information For Public Transport Systems September 16, 2024 by Super User The Montreal-area software and solutions firm ITESMEDIA has developed an interesting technical partnership with a Finnish company that streamlines information-sharing on public transport systems. The strategic partnership with Teleste is built around a solution called the Teleste Hub, which runs on on ITEStransit software platform. Teleste Hub, says PR, helps transport operators improve the passengers’ …
Cyprus-based DSPL Switches To Windows, Shrinks Camera With V2 Of Analytics-Driven Digital Signage Solution September 12, 2024 by Super User Digital signage companies are everywhere, and it was interesting to find a PR email recently from a company called DSPL, which is based in Cyprus. If geography leaves you in blank stare mode (that’s me for anything having to do with the financial market), Cyrpus is an island in the eastern Mediterranean Sea, west of …