How Kitcast’s Aggressive Use Of Social Media Has Helped Build Its Digital Signage Brand July 17, 2019 by Dave Haynes If you go to any industry trade shows and follow social media activity around them, you’ll no doubt have noticed A LOT of tweeting by a company called Kitcast. They’ve done a very effective job of using social media to create both buzz and booth traffic, and Kitcast staffers were back at it recently at …
Insurance Tech Firm Uses Digital Signage All Thru New HQ Digs July 16, 2019 by Dave Haynes This is a nice video case study from Four Winds Interactive, which has provided the digital signage solution for another Denver company’s head office. You are currently viewing a placeholder content from YouTube. To access the actual content, click the button below. Please note that doing so will share data with third-party providers. More Information …
10 Mistakes To Avoid While Setting Up A Digital Signage Network July 16, 2019 by sixteenninewpadmin Guest Post: Balaji Kamineni, Zeetaminds Setting up a signage network might sound easy, but the range of hardware and the never-ending list of software providers can be too much to digest for a first-time researcher. Setting up a network and then deciding to change the software or hardware is a situation anyone wants to avoid. To …
What’s The Point Of Digital Signage? July 15, 2019 by Kenneth Brinkmann Guest Post: Debbie DeWitt, Visix Digital signage is often talked about in terms of technology, and that makes sense. At its core, it is hardware sending signal to other hardware. It’s often purchased by IT folks, and it runs on a network. But that’s not its purpose. The reason any organization spends time, money and …
Tightrope’s J.J. Parker On His Digital Signage Journey From Video Bulletin Boards To Apple TVs July 10, 2019 by Dave Haynes Tightrope Media Systems is one of the oldest companies in the digital signage ecosystem, with roots tracing back to 1997 in Minneapolis. Co-founder J.J. Parker bought a stack of books and taught himself coding to come up with what was then called a video bulletin board system for local schools. They managed to sell a …
Pop-Up Shop In Flashy UK Mall Uses AI To Highlight Trendiest Togs July 3, 2019 by Dave Haynes The major shopping center Westfield London has launched a pop-up store that uses artificial intelligence from Nextatlas to identify, curate and display the hottest fashion trends available in that mall. It’s a short-term demo, with proceeds going to the Save The Children charity. The online retail public Essential Retail reports: The Trending Store pop-up, which will …
If You Sell Digital Signage Solutions Into Food Services, You’re Now Competing With Coca-Cola June 26, 2019 by Dave Haynes Well this is pretty interesting – digital signage CMS companies chasing the food services businesses have long known they had many competitors, big and small, but they probably never envisioned Coca-Cola being among them. The beverage giant has announced a partnership on a digital marketplace, to launch this fall, “that connects its foodservice customers to …
Mall Campaign Uses Video, Mobile Analytics To Optimize Messages, Boost Foot Traffic To Stores June 5, 2019 by Dave Haynes This is an effective video from Cineplex Digital Media that shows how using video and mobile analytics, as well as machine learning tech, helped increase foot traffic into the outlets of a couple of beauty brands operating at Toronto’s big, busy and ritzy Yorkdale mall. The video explains it all, but briefly, a two-week test …
Skykit’s Parent Company Announces $6.5M Raise To Speed Growth May 30, 2019 by Dave Haynes The company behind the Google Chrome OS-centric digital signage solution Skykit has announced a $6.5 million funding round intended to drive what it calls an aggressive growth plan. Minneapolis-based Agosto Holdings, which describes itself as a cloud services and development company, secured funds from Bridge Bank and SG Credit Partners. Agosto’s core business is selling and supporting Google Cloud products for …
Intersection Does Deal To Equip LA Metro Line With Smart City-style InfoStations May 29, 2019 by Dave Haynes The Los Angeles County Metropolitan Transportation Authority (Metro) has done a deal with the media and tech company Intersection to install a new messaging and advertising network on the southern portion of the system’s Blue line, as part of rail line improvements. Customers riding the Metro Blue Line between Long Beach and Compton Stations will see …