Belgium’s PresentationPoint Adds Cloud-based Version Of Digital Signage Software September 27, 2019 by Dave Haynes The Belgian company PresentationPoint, which marries PowerPoint-based presentations to a digital signage platform, has released a new cloud-based service called SignageTube. Like the 20-year-old mother ship company, the software lets users design presentations and integrate dynamic data with the hyper-popular Office presentation software, and then have it converted to a signage presentation format. The primary …
North America’s Cinema Giants Team Up On Digital Signage Management September 25, 2019 by Dave Haynes Toronto-based Cineplex Digital Media, whose parent company is the dominant cinema chain in Canada, has done a deal to manage the digital signage network for AMC Theatres, which is the biggest cinema operator in the US and, I think, the world. Cineplex has announced its selection “to manage and enhance AMC’s digital network at approximately …
Uniguest Acquires Tripleplay, On Heels of ONELAN Acquisition September 19, 2019 by Dave Haynes Well this is interesting … Nashville-based hotel services provider Uniguest has acquired UK-based Tripleplay, just 15 months after acquiring a different UK company, ONELAN, which shares some of the same software capabilities. The result, says Uniguest, is “the world’s largest IPTV, digital signage, and room booking solutions provider.” Tripleplay does digital signage, like ONELAN, but …
Using Digital Signage For Greener Communications September 19, 2019 by sixteenninewpadmin Guest Post: Derek DeWitt, Visix Eco marketing, sustainable marketing, green marketing – whatever you call it, “being green” is something very much on people’s minds today, especially millennials and Gen Zers. As such, it’s an important consideration for any communications strategy, regardless of whether its internal or public facing. This method of marketing means focusing …
NowSignage Announces Secure Integration With Power BI’s Visualized Data Toolset September 3, 2019 by Dave Haynes Manchester, UK-based digital signage CMS provider NowSignage has announced a full integration with Microsoft’s Power BI product – a business analytics tool set popular in business environments. The company says its integration is an industry-first, but five seconds on Google reveals several companies have some degree of integration with things like visualized data widgets. NowSignage …
Spectrio Acquires In-Store Interactive Digital Signage Firm VS Networks August 27, 2019 by Dave Haynes The US-based in-store marketing solutions firm Spectrio has acquired/merged with VS Networks, a Chicago company that appears to do digital signage and interactive screens for brands in retail environments, like hardware stores. Spectrio says the deal means it now powers more than 50,000 screens that drive in-store sales and create engaging customer experiences. Says a …
Wayfinding’s Jibestream Acquired By Indoor Positioning Firm Inpixon August 23, 2019 by Dave Haynes Toronto’s Jibestream, one of the early entrants in the shopping mall and campus mapping/wayfinding space, has been acquired by a Silicon Valley company known for its indoor positioning analytics. Jibestream will be familiar to a number of digital signage solutions companies and when it first started about 10 years ago, was doing everything from the …
How To Shop For Digital Signage Software August 22, 2019 by sixteenninewpadmin GUEST POST, DEREK DEWITT, VISIX You walk by a screen with a cool image (maybe a bit of animation), and a short message with an easy-to-follow call to action. It attracts you. It engages you. It’s fantastic, and you think, “I want that for my organization.” And then the next thing you think is “I …
Controlled Retail Tests Show 800%+ Sales Bump Using Triggered Digital Signage Messaging August 20, 2019 by Dave Haynes Digital signage end-users in hyper-competitive sectors like retail and quick service restaurants have always tended to keep their cards really close to their chest when it comes to talking about the actual impact of digital signage networks. Why would they want to share results that inform and guide competitors? There’s also the problem of all …
Prague’s Airport Testing Digital Signage Display Tied To Predominant Passenger Languages August 14, 2019 by Dave Haynes The international airport at Prague, in the Czech Republic, is testing a digital signage-driven communications system that tailors content to the predominant language of arriving travelers. I’ve seen this done in places like Dubai for advertising at baggage carousels, but in this case, it is entirely driven by the airport management’s desire to relay passenger …