Navori Debuts Built-In-House, AI-Based Audience Measurement Platform February 23, 2021 by Super User The Swiss CMS software firm Navori has taken the interesting step of developing its own AI-driven audience measurement software, pairing it with the company’s long-established digital signage CMS software. Called Aquaji, an computer vision-based marketing analytics software is aimed at the retail and QSR sectors, and for digital out-of-home advertising networks. As with the third-party computer vision toolsets already in …
Reflect Makes Its Digital Signage Platform An Xperience February 23, 2021 by Super User Dallas-based digital signage software firm Reflect Systems has announced a series of upgrades, enhancements and additions to its platform, most notably what customers and partners see when they log in. ReflectView, the company’s enterprise-class digital signage software, now works with something called Xperience, which runs off a browser. Says Reflect: Xperience provides an intuitive, compelling …
Stratacache Adds To Real Estate Portfolio With New Multi-Use Building Near Chicago Clients February 22, 2021 by Super User The digital signage solutions provider STRATACACHE continues to buy up real estate, the latest the purchase of a 100,000 square foot facility in suburban Chicago the company plans to make a research and support center. The building purchase is on the heels of CEO Chris Riegel buying a vacant Corning facility he’s spinning up as …
Look Ma, No PC: AdMobilize’s Audience Measurement Running On Samsung Smart Displays February 17, 2021 by Super User One of the minor but persistent concerns about using the smart digital signage displays now marketed by most LCD manufacturers is that the embedded computing devices didn’t have the power to meet the demands of some projects. Exhibit A has often been that a “smart” commercial display could not play out media AND handle the …
How (Not) To Communicate Effectively: Podcast Tips On Industry Press And PR February 9, 2021 by Super User People who do marketing and public relations in this and related tech sectors might benefit from listening to this interview I did recently with Visix, from its Digital Signage, Done Right podcast. For a change, I was the one fielding questions, and I said what I’d like to talk about. Visix’s Derek Dewitt called the …
NDS Pivots PADS4 From Digital Signage-First To Broader User Experience Platform February 9, 2021 by Super User We’re starting to see companies in the digital signage sector starting to refine and re-package what they do in ways that gets them out of the box of being just a digital signage provider. On the heels of merging with the smart building platform LCS last year, the Dutch software firm NDS has started calling …
Appspace Acquires The Marlin Company, Growing Its Workplace Experience Offer February 3, 2021 by Super User I am pretty sure this happened months and months ago, but the Dallas-based CMS software firm Appspace is just now announcing it has acquired The Marlin Company, a longtime workplace messaging company. Marlin solutions, says a press release, “are now part of the Appspace workplace experience platform. The acquisition also provides Marlin customers with new …
SF-based CMS Firm Raydiant Closes $13M Series A Raise February 1, 2021 by Super User There have been a few acquisitions lately, like Screenscape being picked up by Spectrio, but there is also investor money for backing existing companies in growth mode. San Francisco-based cloud CMS software firm Raydiant announced it has closed $13 Million in Series A financing co-led by 8VC and Atomic, and also backed by actor Mark …
Horse Auction Firm Uses Data-Driven LED Displays For Running Sales Events January 30, 2021 by Super User This is not the most exciting use case I’ve seen for digital signage, but as noted endless times, useful and efficient is often more meaningful than Wow Factor jobs. In this case, it’s a horse auction company that uses DV LED screens, BrightSign boxes, and live data feeds to show the state of affairs on …
inLighten’s Orbit Puts Multiple Promos On Screen At Once; Then Makes It Interactive January 29, 2021 by Super User Stumbled across this interesting retail application by the upstate New York digital signage CMS and solutions firm inLighten. It’s very reminiscent of the wave of social media visualizations from a few years ago that scraped Twitter, Facebook, Instagram and Pinterest feeds to put various posts on to a digital canvas, and give them a little …
