Mvix Brings On Chief Growth Officer; Says Sales Revenue Up Almost 72% In Past Two Years September 14, 2022 by Super User CMS software firm Mvix has pushed out news of a new senior hire, but what was more interesting to me was the description of the CMS software company’s growth in the last couple of years – with sales revenue up nearly 72% and the head count almost doubled. Based in the Washington, DC-area, Mvix has …
India Seeing Big Digital Signage Growth Because Of Messaging Compliance Needs: Scala MD September 7, 2022 by Super User Surprisingly little news or PR gets to me about the digital signage business in India, given the size of that country and overall region, and the amount of growth happening. So this Linkedin post and embedded video (but not embedded enough to also embed here!) from the India business unit of Scala, and by extension …
Software Maintenance Boo-Boo Triggers False Active Shooter Alerts On New England College Campus Screens September 6, 2022 by Super User Data integration and triggered messaging are great applications for digital signage, but their use can come with some risks – as evidenced just before the long weekend at a US college. A false active shooter warning was sent out to the entire Amherst College campus last week, including to digital signs around the New England campus. …
Visix Names Hicks As COO; Earns Preferred Procurement Designation With US Government August 31, 2022 by Super User Visix has promoted its longtime head of sales, Trey Hicks, to a new role as Chief Operating Officer, while also retaining his other title of Chief Sales Officer. The Atlanta CMS software company says Hicks will continue to manage the Visix sales team and channel relationships, but will now also “take on executive responsibility for …
Vistar Media Debuts Mediation Solution It Says Can Optimize Revenue Potential For DOOH Network Owners August 26, 2022 by Super User Vistar Media says it has a developed and launched what it calls a mediation solution for digital out-of-home networks, making it possible for media owners who make their screen networks’ ad inventory across multiple supply side programmatic ad platforms to optimize their pricing. “Many media owners today fragment their inventory across multiple SSPs in order …
Loop TV Buffs Up UX As It Chases On-Premise DOOH Business Model August 22, 2022 by Super User One of the reasons I’ve discouraged digital signage CMS software companies from making small to medium restaurants and retail operations a primary vertical is that they are going to be dealing with a lot of competitors chasing the same finite, tight-budget business, including competitors who are putting in digital signage capabilities for free. It’s a …
Experiential Design Firm Uses Headless CMS For Display Project; “Considerably Easier” Than Traditional Digital Signage Software August 19, 2022 by Super User At least a couple of digital signage CMS firms have gone down the path of offering what they term a headless CMS – the proposition being that customers with in-house developer and creative talent can continue to use their preferred tools for a digital signage project by tapping into the CMS firm’s API. So instead …
Health Care Provider Centene Uses Custom Creative On HQ Lobby LED Wall To Tell Company Story August 17, 2022 by Super User Healthcare provider Centene is using a 20 foot wide by five foot tall fine-pitch LED video wall in its St. Louis, MO head office lobby to tell the story behind what turned into the largest Medicaid managed care organization in the U.S. The company engaged the creatives at Columbus, OH-based leftchannel to come up with …
BrightSign Adds Pair Of Lower Cost Versions Of New Series 5 Digital Signage Media Players August 17, 2022 by Super User BrightSign has added a pair of lower cost versions of the Series 5 family of digital signage media players the company announced this spring – XD models that can do HTML5 and happily run 4K, high frame-rate video. The new purple boxes – the XD235 and XD1035 – should be ready to ship in Q4. …
Coates Group Says It Has Won McDonald’s Global Digital Signage CMS Business August 15, 2022 by Super User Australia-based digital signage solutions provider Coates Group says it has come out of an evaluation process and been named as “McDonald’s single global Digital Menu Board (DMB) Content Management System (CMS) provider, and one of two approved Digital Menu Board hardware providers alongside Acrelec Group.” “This new appointment,” says the company in PR, “is the largest …
