Iran Conflict Ripple Effect: Strait Of Hormuz Blockade Starts To Squeeze Digital Signage Supply Chains March 15, 2026 by Florian Rotberg The war in Iran is no longer just a geopolitical headline – it’s now hitting the digital signage industry in very real and increasingly measurable ways. Hardware suppliers are raising prices, end-customer are reluctant to approve roll-outs and digital signage integrators start laying-off staff. With the Strait of Hormuz still blocked, one of the world’s …
New TTC Light Rail Lines Open Fresh Advertising Inventory for Pattison March 13, 2026 by John Berkovich The opening of two new light rail transit routes in Toronto, Canada, is creating new advertising inventory across the city’s transit network, with Pattison Outdoor Advertising now offering placements along stations on the busy Line 5 Eglinton and Line 6 Finch West corridors. The two routes, part of the expanding network operated by the Toronto …
Clear Channel Lands New Airport Media Contract at Omaha’s Eppley Airfield March 13, 2026 by John Berkovich Clear Channel was granted the authority to operate the advertising program at Eppley Airfield, with plans to roll out a new digital media network tied to the airport’s major terminal redevelopment. The 10-year agreement extends a partnership between the two organizations that has already spanned more than 16 years. It also aligns with a roughly …
Looking Glass Pushes Holographic Display Tech toward Consumers with Musubi Frame March 13, 2026 by John Berkovich Looking Glass, a developer of holographic and light-field displays, is bringing its technology to the consumer market with Musubi, a 7-inch holographic photo-and-video frame that also serves as a lower-cost showcase for the company’s broader push into signage and public-space displays. Musubi is designed to turn standard photos and short video clips into glasses-free 3D …
Somo Launches 1,200-Screen Digital Taxi Network in Las Vegas March 12, 2026 by John Berkovich Somo is rolling out a digital taxi media network in Las Vegas, deploying 1,200 digital displays across a fleet of 400 taxis beginning this month. The installation combines traditional digital taxi-top units with a rear-window display format the company calls Digital Taxi Back Displays. The transparent screens turn the back of each vehicle into an …
Vistar Media Adds Happydemics Brand Lift Measurement to DooH Platform March 12, 2026 by John Berkovich Vistar Media has integrated brand lift measurement tools from Happydemics into its global programmatic digital out-of-home platform, giving advertisers a way to measure how DooH campaigns influence brand perception. The integration brings Happydemics’ recall-based measurement methodology into the Vistar ecosystem, allowing advertisers and agencies to evaluate campaign performance across metrics such as ad recall, brand …
LED Studio partners with Cree LED on Architecture for Next-Generation Displays March 11, 2026 by John Berkovich LED Studio has announced a strategic partnership with Cree LED to introduce a new generation of LED display technology built around a simplified system architecture. At the center of the collaboration is Cree LED’s Optilamp LED component, which integrates much of the circuitry normally distributed across an LED module directly into a single diode. The …
Triumph Motorcycles Upgrades Factory Visitor Experience with Nowsignage March 11, 2026 by John Berkovich Triumph Motorcycles has deployed a new digital signage platform at its Factory Visitor Experience in Hinckley, England, giving the company greater flexibility to manage content across screens, projectors, and blended displays from a single interface. The system, powered by Nowsignage and implemented with AV specialist Noise Boys, allows the team to quickly update exhibits, support …
British Airways Training Academy Deploys Unicol Mounts for Aircraft Door Simulation Displays March 11, 2026 by John Berkovich British Airways has installed custom mounting systems from Unicol Engineering at the airline’s Global Learning Academy at Heathrow Airport, supporting aircraft door training screens and interactive displays used by flight and ground crew. The installation was delivered with SPC Group, which specified the mounting systems for the project. The British Airways Global Learning Academy hosts …
Caltech Sues Zoom Over Alleged Infringement of Videoconferencing Technology March 10, 2026 by John Berkovich The California Institute of Technology has filed a patent infringement lawsuit against Zoom Communications, accusing the videoconferencing company of using technology developed by the university without authorization. The complaint, filed in the U.S. District Court for the District of Delaware, centers on U.S. Patent No. 8,316,104, which covers technology designed to improve the performance of …
