DOOH Start-up Loop Media Slows Growth, Weighs More Layoffs, Citing “Headwinds” In Ad Market August 9, 2023 by Super User Regulatory requirements require publicly-traded companies to pull the curtain back on their business performance – in this case providing a rare look at the challenges of a land-grab strategy in a hyper-competitive part of the digital OOH landscape. LA-based Loop Media – which puts set-top box media players into spaces like bars, restaurants and C-stores …
3D Display Firms Leia, Dimenco Merge To Create Cross-Platform Solution August 8, 2023 by Super User The Silicon Valley technology firm Leia, which is focused on 3D display hardware and content services, has acquired the Dutch specialty display manufacturer Dimenco, whose main product is also all about 3D. This strategic move, says PR on the deal, unites the capabilities of two leaders in the 3D market, set to accelerate mainstream adoption …
Wireless Screen Sharing, Digital Signage Solution Deployed At 500+ WeWork Locations August 8, 2023 by Super User Workplace has proven to be one of the most active and opportune vertical markets to chase for pure-play digital signage solutions and software firms, but they are confronted by the interesting challenge of seeing competing solutions from companies that mostly operate outside the digital signage industry. In most cases, they’re companies that have other technology …
Digital Signage Services Demand Plummeted; Hardware Sales Slowed In First Half Of 2023: Survey August 8, 2023 by Super User Munich-based consulting and publishing firm invidis has released the latest results from the digital signage and Digital Out Of Home “Business Climate Index” it recently revived, suggesting that the first half of 2023 saw demand plummet for digital signage services and sales slow for hardware.”Only with a lot of luck can the industry make up …
ISE Marks 20 Years For Giant Pro AV Show; Largest Footprint Yet Booked For 2024 August 8, 2023 by Super User The 2024 edition of Integrated Systems Europe is six months out, and its organizers have started talking up both the future and past of the big pro AV show. It will be the 20th anniversary of the trade show and conference, having started in Geneva, Switzerland, moved to Amsterdam and seeing huge growth there, and …
New E-Book Aimed At Opportunity, Challenges Of Running In-Store Display Side Of Retail Media Networks August 8, 2023 by Super User There are a LOT of blog posts and white papers out there going into the opportunity and impacts of retail media networks, but the great majority of them come at it from the angles of online and mobile, with in-store displays and messaging often not getting much more than a mention or a small section …
Build It And They Will Come DOOH Ad Network Model Finds Its Way To Ballparks August 2, 2023 by Super User The “Build it and they will come” approach to digital out of home ad networks borrows a famous line from the 1989 film Field of Dreams, in which a farmer builds a baseball field in a cornfield in hopes the ghosts of baseball legends will appear and play. The line has been used many times …
Global OOH Ad Revenue Exceeds $40 Billion For First Time: WOO August 1, 2023 by Super User The World Out of Home Organization’s survey of member organizations suggests worldwide out of home ad revenue is forecast to exceed $40 billion for the first time, and that’s with just a 5.1% slice of the global media pie. The number was up from 4.7% in 2022, but has not yet caught up with a …
Touring Projection Mapping Show Firm Lighthouse Immersive Files For Bankuptcy Protection August 1, 2023 by Super User A Toronto company in the business of touring immersive indoor projection mapping shows has filed for Chapter 15 bankruptcy, a sign that perhaps there has to be more to these shows than just visuals at scale. Lighthouse Immersive is best known for running temporary shows around North America that project the works of famous, long-dead …
Sweden’s Castmill Open Sources Its CMS Software; Lays Out New Business Model July 31, 2023 by Super User The Swedish digital signage CMS software firm Castmill has taken the interesting step of open sourcing its solution, and then detailing how it makes money from something that’s been opened up as free to use by developers. “Castmill was launched over a decade ago, a time span that has seen significant shifts in the landscape …
