DOOH Ad Revenues Up 28% In Q1 2024: JCDecaux May 6, 2024 by Super User If the business results of the biggest outdoor advertising company on the planet are a useful industry health indicator, the digital out of home sector is having a good 2024 – with the French firm JCDecaux reporting DOOH revenue is up 28%. Digital is now almost 36% of group revenue for the company, which saw …
Screenverse Secures $10.5M Funding From VCs To Enhance DOOH Tech, Grow Team April 30, 2024 by Super User New York-based Screenverse, which describes itself as a monetization and ad management partner for DOOH media owners, has secured a $10.5 million investment led by the VC firm Volition Capital. The money will help fuel Screenverse’s growth, with a key focus enhancing the technology suite to better serve media owners and meet current and future …
Vistar Media Bulks Up DOOH/OOH Capabilities, Adding Planning Workflow Tools Via ADstruc Acquisition April 30, 2024 by Super User The adtech firm Vistar Media has added much-used workflow tools for OOH media planners, buyers, and sellers through the acquisition of ADstruc from PJX Media. While Vistar has grown its business on the back of its programmatic platform, 15-year-old ADstruc is known for a toolset that strips out routine tasks and automates aspects of the process …
Adtech Firm Ivee Partners With Taxi Tech Firm CMT For New Approach To DOOH Screens In Back Seats Of Rideshares And Taxis April 26, 2024 by Super User Another adtech/media company is taking a run at turning the back seats of hired ride vehicles into a media environment with the Chicago-based “software mobility company” Ivee launching what it calls Smart Taxi, in a partnership with NYC-based taxi technology company Creative Mobile Technologies (CMT). The core concept is tablet-sized screens in the back seats …
Elevator Giant Schindler Expands Its Own DOOH Media Network Via EU Partners April 25, 2024 by Super User I found my way into the very nascent digital signage and DOOH sectors 25 years ago, puzzling the hell out of my daily newspaper colleagues by saying I was leaving the business to join a start-up that was putting ad-driven information screens in office tower elevators. Back then, the big international companies that manufactured, installed …
AI And The Other Technologies Helping Shape Experience In Auto Retailing April 25, 2024 by Robert Orndorff Guest Post: Robert Orndorff, Spectrio Customer experience, both pre and post sale, has always been at the heart of successful auto dealer operations, and steadily evolving display technologies are an increasingly big part of how those experiences are delivered and optimized. Screens in showrooms and waiting lounges are mainstays in most dealer environments, but emerging …
E Ink, AUO Partner To Develop Color E-Paper Poster Products Intended To Gradually Supplant Print Versions April 24, 2024 by Super User Two very different Taiwanese display manufacturers have teamed up up to develop e-paper displays aimed at gradually replacing the millions or billions of printed paper posters with richly colored, changeable, low-powered digital versions. E Ink has announced a strategic partnership and memorandum of understanding with AUO, one of the largest display manufacturers on the planet, …
Korbyt Anywhere Now Tied To Cisco’s Webex, Enabling Digital Signage On Meeting Displays April 24, 2024 by Super User Lots of announcements have found their way to my email inbox touting how CMS software companies have developed solutions that work with the video collaboration and meetings platforms Zoom and Microsoft Teams to turn inactive displays into digital signs, but I only remember one company that had also also integrated with Cisco’s Webex. Now there …
Loop Media’s Ongoing Losses Prompt Stock Listing Compliance Warning From NYSE April 24, 2024 by Super User The digital place-based streaming content service Loop Media, which has been cutting costs and executives amidst financial struggles, now has a letter from the NYSE American stock exchange giving it a month to come into compliance with traded stock listing standards. LA-based Loop says it got a letter from the exchange advising the compliance issue …
Ross Video Boosts Real-Time Graphics Capabilities Via Bannister Lake Acquisition April 23, 2024 by Super User The live video production technology company Ross Video has an agreement to acquire another Canadian company, Bannister Lake Software (BL Soft). Ottawa-based Ross Video is a major player in solutions and services for live broadcasts and events, and Bannister Lake’s data-driven graphics capabilities fit nicely within broad list of products. The flagship BL Soft product Chameleon …
