Adcentricity adds pair to Toronto sales team May 19, 2011 by Super UserI know Adcentricity was looking to add to its Canadian sales team, and evidently the search is done and the new people are in place. Liz Baynes comes out of the agency business and more recently has been on the other side of the table doing media sales. Silvia Ibarra has a background in advertising and …
Weinfeld signs on with ScreenReach as CSO May 18, 2011 by Super UserAnother one of the kids leaves home … UK-based social-mobile start-up ScreenReach Interactive is establishing a full-time US presence and has brought David Weinfeld on as its man on this side of the pond, as well as the small firm’s Chief Strategy Officer. David has been a part of The Preset Group pretty much since its …
EnQii and Minicom merge; now doing "multichannel message management" May 17, 2011 by Super UserWhen Minicom started making noises about a big announcement this week, my assumption was that it was probably big from their own perspective, and figured it was more detail on how their management tools integrate with Scala. Well, I was just a wee bit wrong. The Inbox this morning had news of the Israeli firm …
CETW and DSE just 2.5 weeks apart in 2012 May 16, 2011 by Super UserThe wrap-up email from CET World at the end of April just dropped in my Inbox, with word that the exhibitors were pleased with the piles of qualified leads who wandered their way through the halls a couple of weeks ago. The show’s organizers don’t do the numbers thing with bodies, booths and square feet …
DPAA adds DSF and Brazil's Digital OOH member body May 16, 2011 by Super UserThe Digital Place-based Advertising Association has added a pair of associations to its member roster – the US-based Digital Signage Federation and ABDOH, The Brazilian Out-of-Home Association. Founded in April 2008, ABDOH has 16 Digital OOH network operators as members and, reports the DPAA in a release, has a mandate to “disseminate information about the DOOH …
Strategy Institute going ahead with 6th annual DS Investor conference in NYC May 16, 2011 by Super UserThe Strategy Institute has cut out its other events aimed at this sector, but is going ahead with plans for what will be the 6th annual Digital Signage Investor Conference in New York, October 25-26. The draft agenda has been schemed up and there are just a handful of confirmed presenters so far, including: * Virginia Cargill, …
The Pandora's Box of Pay Per Look in Digital OOH Advertising May 15, 2011 by Super UserMontreal-based Ayuda Media Systems is among many company showing its pots and pans at the big Screen Media Expo event this week in London. One of the big things it will be talking about is its integration of Intel’s anonymous video analytics technology. Ayuda first started talking at DSE earlier in the year about the …
LoveContent judges decide what they really loved May 13, 2011 by Super UserUK-based industry group The Screen has released its LoveContent Awards nominee list, with winners to announced at next week’s big ScreenMedia Expo 2011 in London. The judging panel worked their way through over 120 submissions to single out 13 of the very best digital-out-of-home campaigns across the five creative award categories. The nominations covering the …
CODACAN's 2nd ADLYMPICS to promote DigitalOOH set for next week May 13, 2011 by Super UserThe Canadian Out-of-Home Digital Association (CODACAN) has its second annual ADLYMPICS set up for next week in Toronto. This year’s event so far has 16 ad agency teams registered, and several sponsors, including LG, Intel and the Steam Whistle Brewery. The format is a series of loopy sports events, with agency teams competing over the …
Digital signage tech jobs open up in Waterloo, Montreal May 13, 2011 by Super UserCineplex Digital Solutions (known until acquisition last year as DDC) is looking for an Operations Manager to work out of the company’s offices in Waterloo, Ontario – down the road from where BlackBerries and Christie displays are conceived. The job reports to president Stuart Kirkpatrick, but if you can get past that, it’s a gig …
