Cosmopolitan’s digital signage lobby wins at Cannes July 3, 2011 by Super User I think it’s fair to suggest that the creative side of the digital signage business has a long way to go, but it’s also important to note there is some amazing work being done in the space. Consider the huge international award a digital signage project just won … Digital Signage Expo has a …
Digital signage sector had a pokey Q1, but improving now: PRI June 30, 2011 by Super UserThe Platt Retail Institute says Q1 of this year was very pokey for the North American Digital Signage industry, showing the first overall decline in almost two years. PRI’s quarterly index, which compares Q1 2011 to Q4 2010, reports: The Current DS Index is down sharply from the 3.82 percent increase last quarter and fell …
LocaModa fires up social media-driven Community Board for Digital OOH networks June 29, 2011 by Super UserLocaModa has announced a new service called Community Board 1.0 that allows any network – at least in theory – to integrate a broad, dynamic social element to the programming mix they power for clients. Graphically, says the release, Community Board 1.0 looks like a traditional community board and features the ability for consumers and …
indoorDIRECT closes deal to roll out to 5,600 Taco Bells June 29, 2011 by Super UserIndoorDIRECT has reached a long term deal with Taco Bell Corp. to install the Restaurant Entertainment Network in all 5,600 QSRs in the U.S., creating a Digital OOH network with a monthly reach of 48 million people. The set-up includes in-store TV and free Wi-Fi – the latter being a mechanism to pull people in …
Sightings: Interactive product locator in Canadian Tire June 29, 2011 by Super User I have known the guys at Toronto-based Jibestream for more than a year and (disclosure) done some work with them here and there. They do interactive work for public-facing screens and have developed some very nice stuff, like a GIANT interactive wayfiding/directory piece in the concourse of Toronto’s Pearson T1 airport terminal. They have a …
Quebec's Desjardins bank deploys staff-facing digital signage dashboard solution June 29, 2011 by Super UserBanks have long been seen as a primary application for customer-facing digital signage, and indeed a lot of banks are either now installed or in the process of deploying solutions. What’s not seen very often – at least not as far as I know – is staff-facing signage in banks. So the note I got …
DSE puts out call for 2012 speaker proposals June 28, 2011 by Super UserIt’s hard to think this far out, but Digital Signage Expo is already furiously getting itself organized for the next gathering of the industry clans in early March 2012 in Lost Wages. The call is now out for speakers, or more accurately, proposals to get microphone time at the educational sessions. Educational Oversight Committees comprised of …
Strategy Institute releases agenda for fall investor conference in NYC June 27, 2011 by Super UserThe Strategy Institute’s Investor Conference Oct. 17-18 in NYC now has a fairly robust agenda plotted out, and it’s being sent around looking for attendees. What caught my eye: Garry McGuire of RMG is doing the Day 1 keynote, called Digital Out-of-Home Media 2.0: The Next Generation Is Interactivity There’s a panel on network operations which …
AV giant Milestone lends hand to twister victims in its community June 27, 2011 by Super UserThe great thing about DOOHgood is that it doesn’t take a lot of work to schedule a public service announcement spot into a digital signage network playlist, but it can have a real impact. So it is pretty cool to see a company in the space do a lot of real work to help disaster …
Tickers and zoned screens need to be the exception, not the rule, in digital signage June 24, 2011 by Super UserI was struck at InfoComm by the way technology, good creative and actual thinking were resulting in some really strong content on big fella video walls and totems around the trade show. It’s nice to see how far the industry has moved in really thinking through an idea and execution. On the other hand, I …
