Yay! Output Reaches Crowdfunding Target February 27, 2015 by Super User Nice! The little crew at UK’s Output Magazine reached its funding goal within the 24 hour timeframe, and now has the money it needs to keep the doors open and coverage going on the UK sign business – print and digital. WE DID IT! WE'VE HIT £10K! We are all in shock in the office. …
DSE 2015 Booth Field Guide: Sharp Electronics February 26, 2015 by Super User Gary Bailer, Sharp Electronics Booth 1918 Why do people going to DSE need to put your company on their Must See list of booths? As one of the top selling brands for Large Format Commercial Displays, Sharp Electronics has the #1 revenue share for 60”+ Commercial Displays, and is the #1 selling brand for 55”+ …
DSE 2015 Booth Field Guide: Installation & Service Technology (IST) February 26, 2015 by Super User Holly Johnson, Installation & Service Technology, Inc (IST) Booth #1223 Why do people going to DSE need to put your company on their Must See list of booths? IST offers nationwide installation and services for digital signage, and has completed some of the largest deployments in the United States. Over the last four year, we …
JohnRyan Opens Silicon Valley Software Development Center February 26, 2015 by Super User Digital signage is pretty heavily a software-driven business, but I can’t really think of many – if any – signage CMS companies that are based in or near Silicon Valley. In an interesting twist, Minneapolis-based JohnRyan, which I tend to think most people in this industry regard more as an agency-style solutions provider, has opened up …
Projects: Extremely Clever Corporate Comms At Blinds.com February 26, 2015 by Super User This is soooooo clever. Blinds.com, an online seller of guess what, has a very sharp guy named Brad Parler who has put together an internal corporate communications network like none other I have seen in digital signage. Forget about bland Excel charts or leaderboards that are just names and numbers. The Blinds.com guys took their …
Output Launches 24-Hour Crowd-funding Effort To Keep Lights On February 26, 2015 by Super User The team at UK-based Output magazine – which is looking squarely at turning the lights off tomorrow – has launched a one-day crowdfunding campaign to raise 10,000 pounds sterling to keep operations running. It just went up live this morning (afternoon in UK) and they are at roughly 20% already of the £10,000 goal. But …
Press And Marketing Tips Ahead Of DSE 2015 February 26, 2015 by Super User I have been going to DSE since 2005, and writing a blog that included coverage of said show since 2006 – so I have seen a LOT of press releases and direct marketing pieces over the past decade. And I’ve drawn some conclusions. First – many companies time their BIG ANNOUNCEMENTS for the opening day …
DSE 2015 Booth Field Guide: Enplug February 25, 2015 by Super User Ryan Gushue, Enplug DSE Booth: FT4 Why do people going to DSE need to put your company on their Must See list of booths? Enplug will be announcing the release of their software development kit (SDK) for its open digital signage platform, which is applying the ‘app’ paradigm of mobile devices to digital signage. Enplug’s …
Help Output Magazine Keep Up Its Good Work February 25, 2015 by Super User A little start-up in the UK has, for the last few years now, been diligently covering digital signage and its intersection with the more traditional printed sign industry. Output Magazine is a very polished effort that belies the size and relative youth of its owner and staff. But Output is in immediate risk of going under, owing …
Badges In, Lanyards Ready, Labels Printed February 25, 2015 by Super User It’s less than two weeks out to DSE and to the annual Preset Group Mixer. We’re now well over 300 in registrants, between people who signed up and sponsors who invited folks. The venue is all set, signed and insured. Most of the sponsor videos are done (using Spotomate!). And the postcard/sideline pass/badge thingies are …