Globalshop & DSE Do Two Shows-One Badge Deal For 2017 December 20, 2016 by Super User It went in one ear and out the other at the time, but in re-listening to my podcast with Digital Signage Expo show director Andrea Varrone she mentioned how Globalshop was on at the same time as DSE in Las Vegas, and that attendees could get into both shows – with one badge. DSE has …
NCR Sales Rep Probably Dancing After Bagging Bojangles Rollout December 20, 2016 by Super User The big POS company NCR, which now calls itself a leader in omni-channel solutions, has bagged a deal to provide the digital signage solution for the Southern US-centric fast food chain Bojangles. The chain will use NCR Vitalcast at its company-owned stores, which makes up more than 40% of the total stores in the roughly 700-unit Bojangles …
This Giant Digital Board Slides On Tracks At Singapore’s Changi Airport December 19, 2016 by Super User The Singapore office of JC Decaux has switched on an impressive digital landmark ad displays at Changi Airport, which routinely wins awards as the best airport on the planet. It’s a very large 4.8mm pixel LED board, which would be a bit of a “yeah, so?” situation if it wasn’t on tracks and sliding back …
Quividi Adds Software Tool To Easily Pair Specific Digital OOH Ads With Specific Viewers December 15, 2016 by Super User The French firm Quividi has announced a big enhancement of its video analytics software suite – adding a new tool called VidiStudio that allows network operators and agencies to easily set up digital OOH ad campaigns that are tailored to the people looking at them. The scenario design, as it’s described, has a drag and …
Sixteen:Nine Podcasts: Andrea Varrone, Digital Signage Expo December 14, 2016 by Super User Digital Signage Expo is coming up in late March in Las Vegas. It will be the 14th version of the big trade show and conference. I sat down with DSE Show Director Andrea Varrone when she was up in Toronto last week, to run through what people should expect to see in 2017 at and …
NYC’s Transit Uses Own Subway Kiosks To Market Transit Souvenirs December 13, 2016 by Super User NYC’s Transit department has taken an interesting approach to monetizing the interactive kiosks on many of its subway platforms – selling souvenir items from its own museum. The New York Transit Museum Holiday Gift Guide takes some of the museum’s more popular items and showcases them for riders as they wait for trains at more than 33 stations …
Action Flick Trailer Gets Debut Across 22 Giant LED Boards In Times Square December 12, 2016 by Super User The producers behind The Fate of the Furious – which I think is a chick flick about annoyed shoppers and a woman who controls the Christmas shopping line-up outside of a Kate Spade outlet store – did a massive takeover last night of many of the LED boards in Times Squares to hype the movie and the trailer. …
TransitScreen Gets Into Outdoor Ad Business, Sorta, With New Fenway Billboard December 8, 2016 by Super User The guys at Washington, DC-based TransitScreen are trying out a very different spin on its community data displays – partnering on a large LED billboard in the shadows of Boston’s famed Fenway Park baseball stadium. The board on Lansdowne Street shows information on subway, commuter rail, and bus departure times near Fenway, along with what’s …
DSE 2017 Same Week As Bar, Retail And Pizza (Yup, Pizza) Trade Shows December 8, 2016 by Super User It’s almost always been the case that the week Digital Signage Expo is on in Las Vegas is generally a pretty quiet week around the convention center and the city. Not in 2017. The same week that DSE is on, the convention center is also hosting the big Nightclub and Bar Show, which has a …
Packed Toronto DSE Mixer December 7, 2016 by Super User Uber-Train-Train-Uber got me to and from Toronto yesterday to catch the Digital Signage Expo DSE Huddle mixer held at the Hard Rock Cafe off Yonge Dundas Square. DSE Show Director Andrea Varrone was up from Atlanta to host the event and she said about 100 people registered. Not all of them showed, but there was …
