Supreme Court Ruling Expected To Make Life Tougher For Patent Trolls May 23, 2017 by Super User A U.S. Supreme Court ruling Monday is expected to increase the degree of difficulty for non-practicing entities – aka patent trolls – to sue technology companies over intellectual property claims. The court ruled unanimously against a three-decade old standard that allowed patent holders to sue companies in pretty much any jurisdiction they chose – with a …
DPAA Unveils Speaker Plans For 2017 Video Everywhere Summit May 19, 2017 by Super User It’s hard to wrap my head around an event that’s months off, but the Digital Place Based Advertising Association (DPAA) has announced its initial roster of speakers for the annual Video Everywhere Summit in New York, this year running on November 1. The Summit, at the Roosevelt Hotel, should attract about 800 attendees – brands, agency …
Pix: More Shots Of That Cool AR Digital Poster In Slovenia May 17, 2017 by Super User Here are three pix shot today of that cool augmented reality Digital OOH digital poster thing on the streets of Ljubljana, Slovenia. They were shot and kindly sent along by Ursa Primozic, Communications Manager at the E Ink display company Visionect, which is based in that beautiful city.
UK AV Distributor Sahara Presentations Group Acquires Digital Signage CMS Firm Sedao May 17, 2017 by Super User UK-based AV distributor Sahara Presentations Group has acquired Sedao, the UK digital signage software platform and services company it had been selling. ‘This is a great acquisition for the Sahara Presentations Group,” says Shaun Marklew, Sales and Marketing Director of Sahara. “Since their launch in 2004, Sedao has been at the forefront of digital signage innovation …
PATTISON Onestop Opts In On Programmatic Media Platform For Canadian DOOH Ads May 16, 2017 by Super User One of the largest out of home media companies in Canada, PATTISON Onestop, has signed on with a programmatic media-buying to fully automate placements for at least part of its digital inventory. The platform, dubbed Campsite, enables PATTISON Onestop to make a portion of its digital inventory available to media buyers via real-time bidding. That’s …
After Years Of Red Ink, CRI Now Operating In Black May 16, 2017 by Super User I don’t know how many posts I’ve done about the endlessly bad tale of the financial fortunes of Wireless Ronin-Broadcast International-Creative Realities, so it’s sort of amazing to knock out a post about the most recent incarnation actually turning a profit in the last two SEC reporting periods. Creative Realities, Inc. – better known as CRI …
DSF Plans Toronto Mixer July 26th May 11, 2017 by Super User The Digital Signage Federation is coming back to Toronto for a mixer this summer – the evening of July 26, somewhere in the big city. No more details available at the moment. By late July it might actually be shorts weather. It’s been stupidly cool here for the last 2-3 weeks, as it has in …
rVue’s Financial Struggles Force Sale By Month’s End May 11, 2017 by Super User Via Digital Signage Pulse It’s been a few years, really, since rVue has had much of a noticeable presence in the digital OOH space, and it appears those years have been pretty scratchy. The company has announced it has received a notice of default and payment demand from a key backer, and that it will …
CIVIQ’s Gleeson On How Smart City Screens Are Covering Costs May 11, 2017 by Super User Here is the second part of a two-part Q&A session with digital signage veteran Brad Gleeson, now the Chief Commercial Officer at CIVIQ, on that company’s smart cities efforts in New York and beyond. The completed Q&A was provided to 16:9 by a Samsung agency, but they’re the sorts of questions I’d ask. I thought about it, and …
Skoda Nudges UK Getaways On Digital Bilboards, Using GPS, Real-Time Traffic Data May 10, 2017 by Super User Here’s a simple, relatively easy example of how brands are using real-time data to make their digital OOH advertising more contextually relevant. The Czech Republic automaker Skoda is marketing a new SUV in the UK by updating ads across 10 different out of home networks with journey times from the ad poster location to four …
