DSE 2018 Booth Previews: AdMobilize February 27, 2018 by Super User AdMobilize – Booth 2369 Why do people going to DSE need to put your company on their Must See list of booths? Data is the new gold. AdMobilize will be showcasing our suite of AI driven solutions including audience measurement, vehicle analytics and crowd analytics. This year we have focused on making the already visually …
Update: Who’s The Largest Network Of Them All? February 26, 2018 by Super User The other day I put out a post looking for guidance on what are the largest digital signage networks in the world, and the feedback I’ve so far received amounts to variations on: “Yeah, good luck getting that ….” A small handful of vendors have provided guidance on what they do, but generally, few people …
DSE Booth Preview Time February 24, 2018 by Super User For the last couple of years, at least, Sixteen:Nine has allowed exhibitors at Digital Signage Expo to provide previews of what people will see at their stands at the trade show. I have slightly tweaked the form and it is ready to go for 2018. As in the past, if you are an exhibitor, you …
Photos: T-Mobile’s LED-Rich Michigan Avenue Flagship February 21, 2018 by Super User I was in Chicago on Tuesday, one stop in a series over the next few weeks, doing an industry overview talk to end-users for Samsung’s display team. The company has a road show going, called the Resolution Tour and I’m the outside speaker for the days., talking about stuff like data-driven signage. Next one is …
UK Digital Billboard Campaign Visualizes Cyber-Crime In Real-Time February 19, 2018 by Super User This is a terrific, very different way to use real-time data to drive home a compelling message for a brand – in this case a UK insurer that wanted to make small businesses aware of cyber-risks. The digital OOH campaign for Hiscox Insurance visualizes in real-time attacks on a designated “honeypot” server that would typify …
Looking At DSE 2018’s Floor Map, And Barely Seeing The Big “Outsiders” February 17, 2018 by Super User There are extremely varied opinions on what the presence of companies like Google, Adobe and Microsoft mean to the digital signage industry. On one hand, there are people who see these kinds of companies, from outside the formal business, as the ones who will eventually take over. That’s one of the takes German digital signage …
DSE Mixer 2018 Now Sold Out February 16, 2018 by Super User It took about 50 hours to sell out the 2018 version of the annual 16:9 DSE Mixer. If you procrastinated or just flat missed the ticketing window, there is a wait list function on the registration site, which is here … Some people do drop off, and I usually find double entries here and there, …
More than 2/3 Of Mixer Tickets Gone Already February 15, 2018 by Super User About 25 hours into DSE mixer ticketing, the thing is 2/3 subscribed. Registrations always slow down after opening day, but tickets will probably not last much past today or tomorrow. As the analytics map shows, most of the registrants, so far, are from the U.S. and Canada, but tickets have been booked from as far …
ISE’s Final 2018 Tally Logs Almost 81,000 Attendees February 15, 2018 by Super User Last week’s Integrated Systems Europe attracted almost almost 81,000 people, a massive foot traffic bump and one that spread across four days. The number of registered visitors to the Amsterdam show reached 80,923, an increase of 10.3% on the 2017 edition. Almost 20,000 visitors attended the last day of the show – impressive considering how …
Riegel, Stratacache Now Have 100% Ownership Of Scala February 14, 2018 by Super User STRATACACHE now has 100% ownership of Scala, having acquired all outstanding Scala shares and Scala divisions around the globe including Scala Inc., Scala BV, Scala KK and Scala Nordic AS. “Scala has created an excellent brand and execution footprint around the globe over the past thirty years, tailoring their digital signage offerings to the specific …