FCC Cracking Down On Non-Compliant LED Display Vendors (Updated) May 18, 2018 by Super User When LED companies like Watchfire and Daktronics started making noises in the past year about the perils of buying offshore product that was not FCC licensed, it was reasonable to think a little bit of that was about sowing some FUD – Fear Uncertainty & Doubt. Nothing like the risk of fines or being shut …
2018 InfoComm Lookahead: 336 Exhibitors Say They’re In Digital Signage, But … May 11, 2018 by Super User I am starting to wrap my head around InfoComm, which is coming up in early June in Las Vegas. It’s not a show I attend to see new stuff. I go to spend the poking around time that I never get during Digital Signage Expo. It is mostly about display technology and related stuff, like …
The Rise Of Next-Generation Digital Spaces May 10, 2018 by sixteenninewpadmin Guest Post: Joe Rabah, RMG Networks Imagine that as you enter an airport, there is a personalized message welcoming you, and then further tailored messaging accompanies you throughout your shop, bar and restaurant visits. Then it finally directs you to your departure gate, where you arrive fully informed and having enjoyed a variety of targeted …
Read Through Mark Boidman’s Digital OOH Presentation Done This Morning At GO2018 May 9, 2018 by Super User There’s a pile of useful data in the presentation deck investment banker Mark Boidman did this morning at the Geopath/OAAA conference and expo in Austin. Boidman, if you don’t know him, closely tracks the digital OOH industry and the company he works for, PJ Solomon, does a lot of M&A advisory work in the sector. …
Reminder: DSF Mixer In Austin Tonight May 9, 2018 by Super User A last reminder that the Digital Signage Federation is holding a Meet and Greet mixer tonight in amazing Austin, Texas. It’s at the JW Marriott Austin, which is right downtown near the river. The address is 110 East 2nd Street. The bar opens at 6 PM and the presentation will begin around 6:40 PM. The …
Tech Mash-Up Blasts Interactive Fan Pix On Lux Hong Kong Hotel Facade May 3, 2018 by Super User Here’s a cool video showing how projection mapping, holograms, virtual and real light painting were mashed up for an interactive experience piece that was part of the Lumieres HK festival in Hong Kong. The LUX Experience gave visitors to Lumieres Hong Kong the chance to make light art and have it blasted on to a …
Big LED Posters Light Up Retail Space Near NYC World Trade Center May 3, 2018 by Super User This is a series of new digital OOH displays in a office tower mall in the area around the rejuvenated World Trade Center complex in New York. The displays are all SNA (Sansi) LEDs – a mix of 2mm with remote power supplies and 6mm indoor modules that use outdoor-rated diodes (brighter) due to the location …
Data-driven DOOH Campaign Targets Ads To Peak Traffic Times For Specific Vehicle Types May 2, 2018 by Super User Broadsign has pushed out a set of press releases and case studies highlighting a partnership with the demand side media platform Outmoove, and going into how live data is being used to fine-tune targeted digital OOH advertising. The most interesting of them is a campaign for Peugeot to promote its corporate minivans with SMBs and …
DSF’s European Wing Announces New Leadership May 1, 2018 by Super User The European wing of the Digital Signage Federation – DSF Europe – has announced a new leadership set-up. Dirk Huelsermann is stepping back from his long-running position as chairman (since inception nine years ago as OVAB Europe) and the organization will now have a President as its head. Simon Jackson, VP Strategic & Vertical Sales EMEA …
Citilabs Adds Pedestrian Data To Massive U.S. Dataset On Population Movement May 1, 2018 by Super User Sacramento-based mobility analytics solution provider Citilabs has added another interesting layer of mass data to a platform that shows the movement of people in the U.S. The company has added pedestrian data on top of traffic data. Streetlytics now includes the first-of-its-kind pedestrian analytics dataset – using billions of data points to measure and paint …