It’s Not A Digital Signage Show, But NRF 2020 Has A Lot Of It On Show This Week In NYC January 13, 2020 by Super User I am skipping the NRF retail show in NYC this week – every 2-3 years is enough for me – but there are plenty of digital signage vendors there, some making a very large investment. STRATACACHE had a very large booth last year and it appears to be much the same for 2020 – we’re …
LG’s CES 2020 Booth Gateway Features 200 OLEDs In A Giant Wave January 8, 2020 by Super User I’ve not come across as much buzz as was generated in the last couple of years for LG’s booth gateway at CES, but the use of OLEDs remains as impressive as the first time the Korean electronics company did this. The 2020 version of of its OLED signature piece – which it tends to replicate …
Daniel Fleischer On Why Blip Has Turned Up On The DOOH Industry’s Radar Screen January 8, 2020 by Super User Getting agencies and media planners out of the process was always going to be critical to enabling small to medium businesses to do marketing campaigns on digital billboards across the country. The idea of online media marketplaces is not new – and there are certainly lots of ad exchanges and programmatic digital OOH companies already …
Start-Up Touts New Screen Tech That Shows 100 Messages, At Once January 7, 2020 by Super User I am usually a reasonably quick study on new technology, but a new display technology for airports touted at CES today by Delta Airlines and a Seattle-area start-up has me pretty much cross-eyed. Delta has partnered with Misapplied Sciences (I like the name) to launch what is called a Parallel Reality display experience later this year …
TCL’s Mini-LED Backlit Display At CES A Glimpse Of Where Pro Displays May Go January 7, 2020 by Super User A lot of the media is attracted to the loopy products that turn up each year at CES – like robots that deliver toilet paper rolls – but if you pay more attention and follow outlets that genuinely cover tech advances, there’s good stuff amidst all the noise. An announcement by the Chinese display maker …
Intuiface, IAdea Partner On Non-Proprietary Meeting Room Signage Solution January 7, 2020 by Super User The French interactive software firm Intuiface has done an interesting tie-up with Taiwanese digital signage hardware manufacturer IAdea, offering a combined solution for end-users and integrators who don’t to get locked into specific meeting room signage platforms. The partnership enables end-users and solutions providers to develop specific meeting room sign user experience and functionality using …
LG’s CES2020 News Adds 48-Inch OLED TV; Talks More About 8K January 6, 2020 by Super User LG has had its press conference at CES this morning, and while there was lots of cool consumer stuff, it was more about appliances and gaming than about displays – though there was lots of talk about OLED, as you might expect. No real signage-ish stuff to report, however. There is now a 48-inch OLED, …
DSE Sets Final, Final (Probably) Deadline For Apex Awards Submissions January 3, 2020 by Super User The Digital Signage Expo team has shifted the deadline one last time for submissions to its annual Apex Awards – with a new and perhaps truly final submissions deadline of January 15th. So if you STILL haven’t got your act together, all hope is not lost. The awards, which are presented by the Digital Signage …
Abu Dhabi Tourism Puts AR On 40-Foot Picadilly Lights LED Board January 3, 2020 by Super User This is what has been celebrated as the Largest Augmented Reality Screen media campaign done to date – an AR piece done for the Abu Dhabi Department of Culture and Tourism in London’s Picadilly Circus. The AR activation was done for two weeks last month on Ocean Outdoor’s 40-foot Picadilly Lights board in that famed …
Billboard For BBC’s Dracula Uses Simple Lighting Effect To Create Its Wow Moment January 2, 2020 by Super User A reminder that just being digital isn’t going to make a media campaign successful. Being clever matters. This is an analog billboard in the UK for the BBC series Dracula, which I THINK just started as well on Netflix in the US and Canada. It just uses props and directional lighting to create its effect. …
