With so many case studies being pushed out about the use of LED technology for high-profile video walls, it’s becoming both surprising and nice to see LCD being used – particularly when the finished project is more than a big rectangle.
This is a new video wall on a side wall of a concourse at Louis Armstrong New Orleans International Airport – noting and celebrating 80 years of work by healthcare provider Ochsner Health. The 21-screen wall looks to be in a transition space between a common area and a concourse lined with departure gates. There is a big printed graphic, also for the health system, on the opposite wall. It is a full-time branding exercise for Ochsner, as opposed to a media company’s display booked by the health care provider.
The video display is a nice herringbone matrix using narrow-bezel LCDs and, applause, creative that works with the jagged shape. The job was done by the Ochsner marketing team, working with a couple of Baton Rouse companies – the agency ThreeSixtyEight and creative technology shop Luminary Design Co.
I don’t know who supplied the display infrastructure or the software.
Video here …