The finalists for the DSE content awards have been released (the nominees were already notified) in eight categories, half non-interactive, the other half interactive.
They were picked out 78 submissions, and the winners announced at special awards banquet Feb. 23 at the Paris in Lost Wages.
DSE 2011 Content Awards – Non-interactive Nominees
Advertising/Promotional
- WAND Corp. (Krispy Kreme)
- Sony’s Convergent Media Systems (Cox Communications)
- Two West Inc. (Sprint Studio)
Educational
- MediVista Media/Everwell
- SABEResPODER
- Saddle Ranch Productions (PetCare TV)
Entertainment/Experiential
- Best Buy (Best Buy On)
- Digital-Itch (Northern Quest Resort Hotel)
- Jones Digital Media (TargetCast)
Informational/Directional
- ARAMARK (Topio’s)
- Arsenal Media (The Nielsen Company)
- Luckeyou (Norwegian Cruise Lines)
DSE 2011 Content Awards – Interactive Nominees
Advertising/Promotional
- LocaModa
- Pearl Media LLC (Perrier)
- Zenith Media & Inwindow Outdoor (Avatar)
Educational
- Ontario Lottery and Gaming Corp.
Entertainment/Experiential
- Arsenal Media (MicroTiles demo room)
- Insteo (Shark’s Cove Sports Bar)
- Zoom Media & Marketing (Sport’s Bytes)
Informational/Directional
- Arsenal Media (The Nielsen Company)
- Thomson Reuters(Reuters Insider Network)
- X2O Media (Fredericton Convention Centre)
The finalists were selected by “five industry journalists” and I will repeat – just briefly – that there MUST be more appropriate judges available … like maybe creative people???
Congratulations to all those nominated, and particularly Montreal-based Arsenal Media (clients and good friends), which adds three nominees to one on the deployment side (Apex Awards) for that terrific corporate project at Nielsen’s main offices.