Disruptions: Does Size Really Matter? March 10, 2024March 10, 2024 by Florian Rotberg Small and medium-sized digital signage integrators and ISVs were the heroes of the early phase of the digital signage industry. For more than a decade, companies with a turnover of usually less than EUR 10 million dominated the industry. Even the first generation of global projects were managed by medium-sized integrators. Today, large digital signage …
DSS Europe 2024: Registration Now Open March 8, 2024 by invidis Redaktion A new date for Digital Signage Summit Europe (DSSE): The flagship conference returns to Munich from 22 to 23 May and will focus on software. Early bird tickets are now available.
Record Year: Ströer Riding the DooH Success Wave March 11, 2024March 7, 2024 by Florian Rotberg German out-of-home company Ströer achieved a record financial year in 2023. Consolidated revenue improved by eight per cent to EUR 1.91 billion, the highest revenue in the Group’s history. The record result for 2023 is driven by a 28 per cent increase in DooH and more than 99 per cent in programmatic revenue.
Guinness: Programmatic DooH Star of 2023 March 4, 2024March 2, 2024 by invidis Redaktion Winter time is Guinness time – and the beer brand made the most of the Australian winter of 2023: The weather data triggered campaign “Guinness Brewery of Meteorology” was named JC Decaux’s programmatic campaign of the year.
North America & Middle East: The Digital Signage Market Outlook 2024 March 4, 2024March 2, 2024 by invidis Redaktion Two dynamic markets with great contrasts: North America and the Middle East attract European digital signage providers – for different reasons. At DSS ISE 2024 in Barcelona, invidis hosted the invidis annual outlook. Florian Rotberg was joined on stage by Dave Haynes and Nita Odedra discussing latest developments in each region.
QSR: Dynamic Pricing after USD 30m Menu Board Rollout March 4, 2024March 2, 2024 by Florian Rotberg Consumers have become somewhat accustomed to constantly changing prices at Amazon and surge-pricing at Uber. But dynamic pricing is still unpopular – not only in Europe but also in North America. QSR chain Wendy’s became center of a shit storm after the announcement that it would be switching to dynamic pricing as part of a …
B12: The Art of B2B-Selling March 4, 2024February 29, 2024 by invidis Redaktion Globally leading industrial companies and automotive groups such as Siemens, Schaeffler, and Volkswagen are the base of Germany’s economic success. They are also demanding digital signage, trade fair, and showroom concept customers. A Germany-based digital signage hidden champion has positioned itself very successfully in this niche as a B2B sales communications specialist.
Retail Media: Walmart Acquires Display Manufacturer February 21, 2024February 20, 2024 by Florian Rotberg The world’s largest retailer is taking over a display manufacturer. With Vizio, Walmart gains access to one of North America’s leading smart TV manufacturers with 18 million active users. An attractive customer base for programmatic connected TV advertising complementing Walmart’s in-store and online / mobile retail media business. The acquisition could also bring changes to …
AirXtouch: Premiere for Table-Top Touchless Kiosk February 20, 2024February 20, 2024 by invidis Redaktion The Canadian fried chicken specialist Rôtisseries St-Hubert is the first customer to use the latest generation of contactless order terminals from Inui Studio. The 32″ table top terminals are a further development of the 55″ wall displays, which have been in use by the Canadian QSR chain since 2022.
PoS: HH Global Acquires Displayplan February 20, 2024February 19, 2024 by Florian Rotberg The PoS experts HH Global are acquiring British competitor Displayplan – expanding the global offering to include design engineering and production management of complex point-of-sale solutions and digital experience-oriented customer interactions. HH Global develops and rolls out classic and digital PoS elements.
