Times Square NYE: The World’s Most Watched Billboard January 5, 2026December 31, 2025 by Florian Rotberg New York City | In just a few hours, billions of eyes around the world will focus on a single location: the new 2026 crystal ball atop One Times Square and the iconic LED façade below it. New Year’s Eve in Times Square remains the pinnacle of global out‑of‑home attention – and one DooH company …
DooH: Immersive Window Experience in Vacant Stores December 30, 2025December 30, 2025 by Florian Rotberg New York City | The French Champagne house Perrier‑Jouët transforms vacant retail real estate into immersive holiday showcases. In collaboration with Publicis and immersive media specialist Visual Feeder, the brand converted two empty storefronts into luminous digital environments that merge Art Nouveau aesthetics with interactive technology.
Charity: Broadsign Hits the Slopes for a Good Cause December 18, 2025 by Florian Rotberg It’s the season of giving, and Broadsign continues its long‑standing tradition of supporting pediatric health initiatives. Over the weekend, a team of Broadsign employees strapped on their ski boots and joined the 24h Tremblant, the iconic non‑stop relay ski marathon benefiting children’s foundations across Canada.
ISE 2026: Barcelona Goes Times Square December 9, 2025 by Florian Rotberg No, ISE is not moving to New York—quite the opposite. Barcelona is making a bold statement on the world stage. In November, the city’s economic initiative, Barcelona Partner, took over Times Square to promote the Catalan capital as a hub for innovation and technology. Joining the campaign was ISE, the world’s largest ProAV trade show, …
Behind the Screens: How Delta Keeps Atlanta Moving December 15, 2025December 7, 2025 by Stefan Schieker Atlanta | Digital signage at Delta Air Lines is anything but decorative – it’s mission-critical. At the world’s busiest airport in Atlanta, thousands of screens keep operations running smoothly, from flight information to ramp safety alerts. When every second counts, uptime and accuracy matter more than design – invidis looked behind the scenes to discover …
Daktronics: New CEO Amid Strategic Shift December 9, 2025December 7, 2025 by Florian Rotberg U.S.-based LED manufacturer Daktronics has announced the appointment of Ramesh Jayaraman as its new President and Chief Executive Officer, effective February 1, 2026. Jayaraman succeeds longtime CEO Reece Kurtenbach, who stepped down in March following a high-profile dispute with activist investors.
DCC Technology: Exertis-Group Becomes Nexora December 18, 2025December 3, 2025 by Florian Rotberg The parent company of Irish pro-AV distributor Exertis – DCC Technology – is rebranding as Nexora. DCC plans to sell its global technology distribution business – the UK and Ireland operations were already sold to private equity investor Aurelius earlier this year.
DooH: Broadsign Acquires Place Exchange November 26, 2025November 26, 2025 by Florian Rotberg Broadsign is expanding it’s DooH ecosystem by acquiring Place Exchange, one of the leading independent SSP for programmatic DooH in North America. The transaction creates the most robust OoH advertising solution. Broadsign takes on Crestline as a Minority Investors.
DooH: Broadsign Expands In-Advance Buying to North America November 13, 2025 by Balthasar Mayer A new partnership between Broadsign, Stackadapt, and Branded Cities brings automated advance DOOH bookings to North America. Ledger Bennett led the first campaign, securing premium screens weeks before launch.
EV-DooH: Jolt Acquires Volta Media Network from Shell November 13, 2025November 12, 2025 by Florian Rotberg Australian EV-DooH specialist Jolt is acquiring major parts of the former Volta Media Network from Shell. The deal includes thousands of EV charging stations with integrated digital screens across the U.S. – assets previously operated by Volta before its shutdown earlier this year.