Shipping: Terrorist Attacks Causing Delays as Freight Rates Skyrocket January 4, 2024January 3, 2024 by Florian Rotberg Worldwide every third container is affected – Houthi attacks in the Red Sea are causing havocs with global supply chains. Most container shipping companies now choose the detour around Africa, transport capacity is becoming scarce. Logistics expert warn of bottlenecks in the coming weeks.
Retail: LED meets architecture June 30, 2024December 28, 2023 by Florian Rotberg Dubai | Whether Toronto or Dubai, more and more retailers are relying on artistic curved LED installations on the facade and instore. Two notable projects in Canada and the UAE have been realized in recent months. Creative inspiration also for Europe’s digital signage industry.
Ameria: Big impact in the desert December 29, 2023December 4, 2023 by Florian Rotberg Dubai | It is a rare blessing for a digital signage provider to showcase their solutions at the most spectacular booth at the largest IT trade fair in the world. The German digital signage innovator America presented six touchless concepts at E& (formerly Etisalat) Gitex 2023 showcase. Invidis met with America’s Johannes Tröger how they …
DooH: Adidas Burkini Launch with Liquid Billboard November 26, 2024July 6, 2021 by Florian Rotberg Shortly before the start of the Tokyo 2020 Olympics, Adidas launched its first burkini collection. For the launch on Dubai’s Kite Beach, the German sporting goods giant developed a liquid billboard – a large aquarium with real swimmers. Dynamic out-of-home advertising directly at the point of pleasure.
