DooH: Targeting via Licence Plate Recognition September 18, 2024September 18, 2024 by Florian Rotberg I-Media uses license plate recognition to target ads to specific drivers at UK service stations, offering real-time demographic insights via dynamic dashboards.
DooH: New Owners for Service Station Network September 18, 2024September 17, 2024 by Florian Rotberg DooH networks at highway service stations are popular advertising platforms that investors have taken notice of: In a recent management buy-out, Mayfair has acquired I-Media, the UK’s largest DooH service station network.
Transport for London: The Most Valuable DooH Network in the World? September 23, 2024September 17, 2024 by Balthasar Mayer London transport network operator TFL renews contracts with JC Decaux and Global. But its Our-of-Home network is characterized by more than sheer size.
Yellow Bricks: Trison Acquires Sports Agency September 17, 2024September 17, 2024 by Florian Rotberg Europe’s largest pure-play digital signage integrator, Trison, is taking over Yellow Bricks, a Malaga-based digital agency that specializes in fan engagement and audiovisual management at sporting events. The add-on acquisition complements Trison’s digital signage hardware stadium business and the content creation offering of Trison Necsum.
Software: Poppulo Opens New India Office September 15, 2024 by invidis Redaktion The workplace digital signage platform developer Poppulo strengthens its global presence with the opening of a new Bengaluru Office. More than 75 developers and operational staff are already onboard, more will join soon.
Sixteen-Nine: The LED Walkway Down Under September 12, 2024 by invidis Redaktion Melbourne Airport welcomes international passengers with a new LED walkway. More about these billboard-sized video walls and other projects around the world on Sixteen:Nine.
invidis Market Compass: The Top Digital Signage Players in the DACH Region September 12, 2024 by invidis Redaktion From the invidis Yearbook 2024: Our Market Compass DACH shows the most important digital signage integrators and software providers in Germany, Austria, and Switzerland.
IFA 2024: Highlights from a ProAV Perspective September 12, 2024September 12, 2024 by Antonia Hamberger Berlin | In addition to thousands of commodities and plenty of absurdities, IFA 2024 also offered some things that deserved to be called innovative. Here are our top 5.
Major Projects: India’s CMS Providers Enter Europe September 13, 2024September 11, 2024 by Florian Rotberg Mumbai | Along with Swiss-based Navori, Indian CMS platforms presented their digital signage solutions at Infocomm India. One of them is Pickcel, a software provider with more than 100,000 licences. Pickcel is now expanding its focus to Europe and has already secured large accounts in Germany and Austria.
Oracle Red Bull Racing: PPDS Installs Record-Breaking LED September 12, 2024September 11, 2024 by Balthasar Mayer The Red Bull Racing Technology Campus is now home to a spectacular Philips LED wall. Measuring about 46 meters wide, it the largest indoor LED wall ever installed in Europe at an event space.
